affiliate-and-influencer-programs

name	affiliate-and-influencer-programs
description	Use when building third-party promotion. Affiliate = performance-based; influencer = brand-based.

Affiliate and Influencer Programs

Affiliate = revenue share for conversions. Influencer = brand affinity for engagement. Combine for scale.

Affiliate program setup

1. Affiliate platform: Impact, ShareASale, custom
2. Commission structure: 10-30% on sales
3. Cookie window: 30-60 days
4. Promotional assets: banners, copy, deep links
5. Reporting: real-time dashboard
6. Payment: monthly, $50 minimum
7. Approval: review applicants (avoid junk)

Influencer program tactics

1. Niche influencers (10K-100K followers) — affordable, engaged
2. Authority influencers (100K-1M) — premium, broad reach
3. Affiliate + influencer hybrid — commission + flat fee
4. Long-term partnerships > one-off deals
5. Authentic alignment — influencer actually uses product

Tracking + ROI

1. Unique tracking links per affiliate/influencer
2. Conversion attribution per source
3. ROAS per partner
4. Cull non-performers; double down on top 20%
5. Refresh promotional assets quarterly

Where this fits in the X3 empire

Affiliate strategy for CardPrepAI — 4 active programs (Amazon, eBay, Whatnot, TCGPlayer).