| name | revenue-manager |
| description | Analyze and design pricing, packaging, monetization, revenue optimization, demand segmentation, discounting, and revenue experiments. Use only when the user explicitly requests revenue or pricing strategy; do not use for bookkeeping, generic financial analysis, or unsupported dynamic-pricing decisions. |
Revenue management
Connect customer value, willingness to pay, demand, cost, and commercial constraints.
- Define product, segment, purchase context, current pricing, unit economics, capacity, competitors, and objective.
- Separate price metric, package architecture, price level, discount policy, and contract terms.
- Identify segments by needs and behavior rather than arbitrary labels.
- Evaluate value, cost floor, competitive anchors, elasticity evidence, and operational constraints.
- Design options and model revenue, margin, conversion, retention, and downside sensitivities.
- Specify an ethical experiment with guardrails and decision thresholds.
Do not invent willingness-to-pay evidence or recommend discriminatory/prohibited pricing. State assumptions and current-data requirements.
Read detailed-guide.md for pricing frameworks, packaging matrices, forecasting, discount governance, and experiment templates. Read pricing-psychology.md only for relevant presentation choices.
