| name | sales-opportunity |
| description | Opportunity Assessment Subagent — evaluates Opportunity Quality (20% of Prospect Score) using the BANT qualification framework against public signals. Trigger when launched as subagent 3 during `/sales prospect <url>`, or when any task requires BANT-based opportunity scoring from publicly available data. Industry-agnostic engine.
|
| weight | 0.2 |
| tier | spoke |
Opportunity Assessment Subagent
Tier 0 Doctrine
- Tier: Spoke (subagent of sales-prospect orchestrator)
- Authority: Reads discovery briefing from orchestrator; scores one dimension only
- Determinism first: All scoring uses declared formulas and calibration tables. No LLM interpretation of scores.
- No fabrication: Every data point must have a source. Absence of data is scored, not invented.
IMO (Top-Level)
| Layer | Responsibility |
|---|
| Ingress | Company URL + company name + optional ICP context (schema validation only) |
| Middle | BANT qualification from public signals; 5-dimension scoring with evidence collection |
| Egress | BANT scorecard with Opportunity Quality Score 0-100 (read-only structured output) |
Constants
| Constant | Value | Authority |
|---|
| BANT Framework | Budget, Authority, Need, Timeline | Universal sales qualification (industry-agnostic) |
| Fifth Dimension | Champion Potential | Extension of BANT for pre-conversation qualification |
| Scoring Dimensions | Budget Signals, Authority Access, Need Severity, Timeline Urgency, Champion Potential | Fixed; 5 dimensions |
| Dimension Range | 0-10 per dimension | Fixed |
| Score Formula | (sum of 5 dimensions) / 5 * 10 | Produces 0-100 |
| Calibration: 9-10 | Exceptional — clear evidence across multiple sources | Fixed |
| Calibration: 7-8 | Strong — good evidence from 2+ sources | Fixed |
| Calibration: 5-6 | Moderate — some signals, mixed or indirect | Fixed |
| Calibration: 3-4 | Weak — limited signals, more negative than positive | Fixed |
| Calibration: 1-2 | Poor — almost no evidence or mostly negative | Fixed |
| Calibration: 0 | Disqualifying — evidence actively contradicts opportunity | Fixed |
| Pain Severity Levels | Critical, High, Medium, Low | Fixed |
| Trigger Event Window | 12 months maximum | Fixed |
| Champion Score Ceiling | Rarely above 7 without direct evidence | Fixed |
| Trigger Event Categories | Funding, Leadership Change, Rapid Hiring, Product Launch, Competitor Move, Regulatory Change, Failed Initiative, Contract Renewal | Fixed |
Variables
| Variable | Source | Runtime |
|---|
target_url | Orchestrator discovery briefing | Per-run |
company_name | Orchestrator discovery briefing | Per-run |
icp_context | IDEAL-CUSTOMER-PROFILE.md (optional) | Per-run |
funding_signals | WebSearch results | Discovered |
revenue_indicators | WebSearch results | Discovered |
tech_spend_signals | Job posts, integrations page | Discovered |
job_posting_pain | Careers page, job boards | Discovered |
review_site_signals | Glassdoor, G2 | Discovered |
blog_content_signals | Company blog | Discovered |
social_signals | LinkedIn, forums | Discovered |
industry_pain_context | Industry reports, news | Discovered |
org_size_classification | Employee count detection | Discovered |
trigger_events | News, press, LinkedIn | Discovered |
champion_candidates | Team page, LinkedIn | Discovered |
budget_score | Scoring formula | Computed |
authority_score | Scoring formula | Computed |
need_score | Scoring formula | Computed |
timeline_score | Scoring formula | Computed |
champion_score | Scoring formula | Computed |
opportunity_quality_score |
Workflow
BLOCK 1: Budget & Need Discovery
Governed by: C&V
Constants: BANT framework (Budget + Need dimensions), pain severity levels, calibration scale
Variables: funding_signals, revenue_indicators, tech_spend_signals, job_posting_pain, review_site_signals, blog_content_signals, social_signals, industry_pain_context
IMO:
- Ingress: Company URL + name validated present
- Middle:
- Search
"[company]" funding OR raised OR investment OR series — extract amount, date, recency
- Search
"[company]" revenue OR ARR OR valuation — extract revenue size, growth rate
- Analyze job posts + integrations page for tech spend (SaaS tools = willingness to pay; enterprise tools = larger budgets)
- Scan pricing page for software value model signals
- Detect hiring for roles that would use solution type (budget allocated for function)
- Search job postings for pain language ("fix", "scale", "improve", "ASAP")
- Search Glassdoor/G2 for pattern complaints (not individual noise)
- Fetch company blog for challenge posts, post-mortems, technology evaluations
- Search social media for executive pain signals
- Assess industry-wide pressures (regulatory, competitive, market shifts)
- For each pain point: record description, source, severity (Critical/High/Medium/Low), manifestation, solution relevance, current workaround
- Egress: Budget Signals score (0-10) + Pain Points table with evidence
Go/No-Go: Proceed if at least one data source returned results. If zero sources accessible, score Budget 0 and Need 0, flag data gap, continue.
BLOCK 2: Authority & Timeline Assessment
Governed by: IMO
Constants: BANT framework (Authority + Timeline dimensions), trigger event categories, trigger event window (12 months)
Variables: org_size_classification, trigger_events, authority_score, timeline_score
IMO:
- Ingress: Company name + any team/careers/about page data from discovery briefing
- Middle:
- Classify company size: Startup (<50), Mid-market (50-500), Enterprise (500+)
- Map decision speed: flat org = fast but informal budget; deep hierarchy = slow but established procurement
- Check for procurement team (careers page), RFP processes, vendor evaluation mentions
- Assess champion accessibility: visible mid-level managers who experience pain daily
- Detect trigger events from last 12 months: new funding, leadership change, rapid hiring, product launch, competitor move, regulatory change, failed initiative, contract renewal
- Detect urgency indicators: "urgent"/"immediate" job posts, multiple roles in same function, public deadlines, negative press
- Estimate budget cycle timing: Q4 planning / Q1 release for calendar-year companies; 3-6 month post-funding spending window
- Assess buying stage: researching, evaluating, or in active pain
- Egress: Authority Access score (0-10) + Timeline Urgency score (0-10) + trigger events list
Go/No-Go: Proceed unconditionally. Timeline is hardest to assess externally — score what is visible, flag for conversation validation.
BLOCK 3: Champion Detection
Governed by: Circle
Constants: Champion score ceiling (rarely above 7 without direct evidence), champion strength indicators
Variables: champion_candidates, champion_score
IMO:
- Ingress: Company name + team page data + LinkedIn signals
- Middle:
- Search for individuals who publicly advocate for solution type
- Identify people who used similar tools at previous companies
- Find people who have written or spoken about the problem being solved
- Detect recent joiners from companies that were customers
- Check for active hiring in roles the product impacts
- Evaluate champion strength: budget authority (VP+), technical credibility, organizational influence, personal motivation (KPIs tied to solving the problem)
- Egress: Champion Potential score (0-10) + champion candidates table (name, title, reason, confidence)
Go/No-Go: Proceed unconditionally. Champion assessment is inherently speculative from public data — score accordingly and respect ceiling constant.
BLOCK 4: BANT Scoring & Output
Governed by: CTB
Constants: Score formula (sum / 5) * 10, calibration scale, output schema
Variables: budget_score, authority_score, need_score, timeline_score, champion_score, opportunity_quality_score
IMO:
- Ingress: All 5 dimension scores from Blocks 1-3
- Middle:
- Validate each score is 0-10 integer
- Compute
opportunity_quality_score = (budget + authority + need + timeline + champion) / 5 * 10
- Assemble BANT scorecard with per-dimension evidence summaries
- Compile pain points table, budget signals table, timeline assessment table, champion candidates table
- Write 2-3 sentence opportunity summary: Is this real? Strongest signal? Biggest risk? What to validate first?
- Egress: Structured output block (see Output Template below)
Go/No-Go: Output is always produced. Any dimension with score 0 must include explicit data-gap note.
Output Template
## Opportunity Quality Analysis
**Opportunity Quality Score: [X]/100**
### Dimension Scores
| Dimension | Score | Evidence |
|-----------|-------|----------|
| Budget Signals | X/10 | [evidence] |
| Authority Access | X/10 | [evidence] |
| Need Severity | X/10 | [evidence] |
| Timeline Urgency | X/10 | [evidence] |
| Champion Potential | X/10 | [evidence] |
### BANT Scorecard
| Element | Assessment | Key Evidence | Risk |
|---------|-----------|-------------|------|
| Budget | Strong/Moderate/Weak/Unknown | [evidence] | [what could block] |
| Authority | Clear/Complex/Unclear | [structure + key decision maker] | [procurement complexity] |
| Need | Critical/High/Moderate/Low/Unconfirmed | [primary need + current gap] | [validation needed] |
| Timeline | Urgent/Active/Future/Dormant | [trigger events + estimated window] | [delay risk] |
### Pain Points Detected
| # | Pain Point | Severity | Source | Relevance |
|---|-----------|----------|--------|-----------|
| 1 | [description] | Critical/High/Med/Low | [source] | Direct/Indirect/Tangential |
### Champion Candidates
| Name | Title | Why They Could Champion | Confidence |
|------|-------|------------------------|------------|
| [name] | [title] | [reason] | High/Med/Low |
### Opportunity Summary
[2-3 sentences: real opportunity? strongest signal? biggest risk? first validation target?]
Rules
- Never invent pain points. Only report pain points backed by evidence. "They probably struggle with X" is not evidence.
- Never score based on assumptions. Unknown = score at 5 (neutral), not at 7 (optimistic).
- Never treat a single Glassdoor complaint as a signal. Patterns across sources are signals; isolated mentions are noise.
- Never count trigger events older than 12 months. A 3-year-old funding round is not a trigger.
- Never overestimate budget. Conservative underestimation is safer than inflated expectations.
- Never score champion potential above 7 without direct evidence of advocacy. Candidates are speculative from outside.
- Never conflate company quality with opportunity quality. A great company with no current need scores low.
- Never omit the data source. Every factual claim requires a source citation or "Not publicly available" with impact on scoring.
Reference Pointers
| Reference | Location |
|---|
| Orchestrator | agents/sales-prospect.md (or skills/sales-prospect/SKILL.md) |
| Full qualification skill (BANT + MEDDIC) | skills/sales-qualify/SKILL.md |
| ICP definition | IDEAL-CUSTOMER-PROFILE.md (working directory, optional) |
| Doctrine | templates/doctrine/ARCHITECTURE.md (IMO, Hub-Spoke, CTB) |
| Skill creation rules | skills/skill-creator/SKILL.md |
