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Write taglines, slogans, and headlines that capture a product or brand. Use whenever the user needs a tagline, slogan, headline, hero line, one-liner, or any short piece of copy that has to do a lot of work.
Codex 또는 Claude로 설치 이 Prompt를 복사해 Codex, Claude 또는 다른 어시스턴트에 붙여 넣으면 Skill 페이지를 검토하고 설치를 진행할 수 있습니다.
SOC 직업 분류 기준
Audit a brand's full identity (logo, typography, color, voice, visual language) for consistency, distinctiveness, and gap. Use when the user asks for a brand audit, identity review, brand health check, or wants to evaluate how a brand shows up across surfaces.
Plan a content calendar tied to product, brand, or marketing goals. Use when the user asks for a content plan, editorial calendar, content strategy, posting schedule, or wants to map content to themes and audiences over a period of time.
Write a sequence of emails for onboarding, nurture, sales, lifecycle, or launch. Use when the user asks for a drip campaign, email sequence, welcome series, onboarding emails, sales cadence, or any multi-email flow tied to a goal.
Design an a/b test or experiment including hypothesis, metrics, sample size, and analysis plan. Use whenever the user mentions a/b test, experiment, split test, multivariate test, or needs to design a test that produces a decision-quality result.
Audit a design or component for WCAG accessibility compliance. Use whenever the user mentions a11y, accessibility audit, WCAG check, contrast issues, keyboard navigation, screen reader support, focus order, or asks if a design is accessible.
Extract a brand voice guide from existing copy samples. Use whenever the user shares past copy and asks to define a voice, document a voice, create voice guidelines, or wants to make their existing voice teachable and repeatable.
| name | tagline-writing |
| description | Write taglines, slogans, and headlines that capture a product or brand. Use whenever the user needs a tagline, slogan, headline, hero line, one-liner, or any short piece of copy that has to do a lot of work. |
a tagline is a tiny piece of copy that has to do disproportionate work. it tells you what to expect, what to feel, and often, who it's for.
a single tagline doesn't do all four. pick the one or two that matter most for the moment:
avoid:
these patterns are bypass routes that say nothing.
write 15-25 options across the four jobs (describe / position / promise / provoke). don't filter early. for each:
narrow to 5-7 strong candidates. for each strong candidate, write a one-line rationale.
[brand]
context for the tagline
what the product is
who it's for
what feeling we want
what to position against
candidates (15-25 across the four jobs)
top 5
1. [tagline] — [job it's doing, why it works]
2. ...
recommendation
[tagline] — [extended rationale, including any concerns]