style-xiaohongshu

name	style-xiaohongshu
description	Use when generating content for Xiaohongshu (Little Red Book / 小红书) — short lifestyle notes with emoji, hook-driven openings, pain-point or contrast titles, and interactive CTAs. Triggers on requests for 小红书 posts, rednote content, or any short-form Chinese social note styled for discovery feeds.

Style · 小红书

When to Use

• Generating a 小红书 post, note, or caption
• Adapting existing content to 小红书 format
• NOT for WeChat 公众号 articles or Weibo threads

Voice & Length

• Tone: warm, personal, slightly breathless — like texting a close friend
• Length: 200–500 words preferred; hard cap 1000 words
• Emoji: 1–3 per paragraph, emotionally relevant (not decorative spam)

Title Conventions

Formula: [emoji] + [pain-point / contrast / number]

• ✅ "救命!! 这个工具治好了我的拖延症"
• ✅ "月薪3k和3w的人，手机里的app有什么不同？"
• ❌ "关于AI工具的使用心得分享"（太平，无钩子）

Structure

1. Opening (≤30 chars): hook the scroll-stopper — pain, contrast, or surprise
2. Body: 2–3 line paragraphs with line breaks; no walls of text
3. Closing CTA: "评论区告诉我…" / "双击收藏" / "姐妹们冲！"
4. Tags: 3–5 hashtags, e.g. #AI工具 #效率神器 #打工人必备

Common Mistakes

Excuse	Reality
直接搬运公众号长文	小红书读者3秒决定走留，必须短钩子
忘记 CTA	无互动引导，算法不推流
全文无 emoji	视觉太硬，像广告，读者划走
标题写成公告体	公告体无流量，需要情绪或好奇心