custom-skills

Apple Search Ads (ASA) deep analysis for mobile app advertisers. Evaluates campaign structure, bid health, Creative Sets, MMP attribution, budget pacing, TAP coverage (Today/Search/Product Pages), and goal CPA benchmarks by country. Use when user says Apple Search Ads, ASA, App Store ads, Apple ads, Search Ads, or is advertising a mobile app on iOS.

Competitor ad intelligence analysis across Google, Meta, LinkedIn, TikTok, and Microsoft. Analyzes competitor ad copy, creative strategy, keyword targeting, estimated spend, and identifies competitive gaps and opportunities. Use when user says competitor ads, ad spy, competitive analysis, competitor PPC, or ad intelligence.

Campaign concept and copy brief generator for paid advertising. Reads brand-profile.json and optional audit results to produce structured campaign concepts, messaging pillars, and copy briefs. Outputs campaign-brief.md to the current directory. Run after /ads dna and before /ads generate. Triggers on: create campaign, campaign brief, ad concepts, write ad copy, campaign strategy, ad messaging, creative brief, generate concepts.

Brand DNA extractor for paid advertising. Scans a website URL to extract visual identity, tone of voice, color palette, typography, and imagery style. Outputs brand-profile.json to the current directory. Run before /ads create or /ads generate for brand-consistent creative. Triggers on: brand DNA, brand profile, extract brand, brand identity, brand colors, what is the brand voice, analyze brand, brand style guide.

AI image generation for paid ad creatives. Reads campaign-brief.md and brand-profile.json to produce platform-sized ad images using banana-claude. Requires banana-claude (v1.4.1+) with nanobanana-mcp configured. Triggers on: generate ads, create images, make ad creatives, generate visuals, create ad images, generate campaign images, make the images, generate from brief.

Landing page quality assessment for paid advertising campaigns. Evaluates message match, page speed, mobile experience, trust signals, form optimization, and conversion rate potential. Use when user says landing page, post-click experience, landing page audit, conversion rate, or landing page optimization.

LinkedIn Ads deep analysis for B2B advertising. Evaluates 25 checks across technical setup, audience targeting, creative quality, lead gen forms, and bidding strategy. Includes Thought Leader Ads, ABM, and predictive audiences. Use when user says LinkedIn Ads, B2B ads, sponsored content, lead gen forms, InMail, or LinkedIn campaign.

Microsoft/Bing Ads deep analysis covering search, Performance Max, Audience Network, and Copilot integration. Evaluates 20 checks with focus on Google import validation, unique Microsoft features, and cost advantage assessment. Use when user says Microsoft Ads, Bing Ads, Bing PPC, Copilot ads, or Microsoft campaign.

Product photography enhancement for ad creatives using banana-claude image generation. Takes a product image and generates 5 professional photography styles for ad use: Studio, Floating, Ingredient, In Use, and Lifestyle. Requires banana-claude (v1.4.1+) with nanobanana-mcp. Triggers on: product photo, product photography, photoshoot, enhance product image, product shoot, product photos for ads, generate product photos, studio shot, lifestyle photo.

Multi-platform paid advertising audit and optimization skill. Analyzes Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, and Apple Search Ads. 225+ checks with scoring, parallel agents, industry templates, and AI creative generation.

YouTube Ads specific analysis covering campaign types, creative quality, audience targeting, and measurement. Evaluates video ad performance across skippable, non-skippable, bumper, Shorts, and Demand Gen formats. Use when user says YouTube Ads, video ads, pre-roll, bumper ads, YouTube campaign, or Shorts ads.

受眾洞察與行銷策略提案 skill。依「產品理解 → 受眾拆解 → 差異挖掘 → 策略轉譯」四步驟框架，將產品/客戶資訊整合成可直接用於行銷提案的受眾洞察與策略報告（含 3 個 Persona、3 個行銷切角與提案主軸）。可選擇性網路搜尋補市場資料，並輸出 Markdown / Google Doc / .docx / 簡報。Use when: 受眾洞察, 行銷提案, 客戶提案, 廣告提案, audience insight, persona, 行銷策略, brand proposal, 品牌提案, campaign 提案, 消費者洞察, 切角.

Use when the user asks to explore, analyze, query, or export data from a ClickHouse database. Also use when asked about table schemas, data distributions, or ClickHouse data profiling.

Deep research skill for investigating technologies, protocols, products, or concepts. Multi-source web research with cross-validation, structured analysis, and multi-AI verification using Codex CLI and agy CLI. Use when: research, 研究, deep dive, investigate, 調查, analyze technology, protocol analysis, competitive analysis, market research, or any request to thoroughly understand a topic.

Comprehensive document creation, editing, and analysis with support for tracked changes, comments, formatting preservation, and text extraction. When Claude needs to work with professional documents (.docx files) for: (1) Creating new documents, (2) Modifying or editing content, (3) Working with tracked changes, (4) Adding comments, or any other document tasks

Explains code with visual diagrams and analogies. Use when explaining how code works, teaching about a codebase, or when the user asks "how does this work?"

Automate GitHub workflows with AI assistance. Includes PR reviews, issue triage, CI/CD integration, and Git operations. Use when automating GitHub workflows, setting up PR review automation, creating GitHub Actions, or triaging issues.

Use when the engineer wants to create, update, resolve, or defer Jira tickets for the KPI system. Handles 任務類型 (標準/客製/研究), AI 工具使用, 預估/實際工時, 延誤原因, and 技術研究 / AI 工具產出 / AI 流程改善提案 issue types. Triggers on phrases like 開單、收單、延期、研究單、提案、AI 工具產出.

Complete browser automation with Playwright. Auto-detects dev servers, writes clean test scripts to /tmp. Test pages, fill forms, take screenshots, check responsive design, validate UX, test login flows, check links, automate any browser task. Use when user wants to test websites, automate browser interactions, validate web functionality, or perform any browser-based testing.

Presentation creation, editing, and analysis. When Claude needs to work with presentations (.pptx files) for: (1) Creating new presentations, (2) Modifying or editing content, (3) Working with layouts, (4) Adding comments or speaker notes, or any other presentation tasks

把市場研究、受眾洞察、行銷策略提案合併成單一條工作流的 skill。從產品/客戶資訊出發，先做有來源、可追溯的市場研究，再轉成受眾洞察（Persona、痛點、差異化），最後產出對齊提案架構的策略提案，統一輸出成一份報告。Use when: 行銷提案, 客戶提案, 廣告提案, 比稿, pitch, 受眾洞察, persona, 市場研究, 競品分析, 品牌策略, campaign 提案, 從研究到提案, research to proposal, 一條龍提案.

Use when the user wants to create fiction - novels, short stories, novellas, serial chapters. Also use when asked to "write a story", "generate chapters", "develop characters", "build a narrative", or mentions any fiction genre like mystery, romance, xianxia, wuxia, isekai.

華爾街頂級量化基金等級的股票量化交易分析師。提供技術指標分析、量價分析、 基本面量化篩選、回測策略設計、情緒分析、風險管理、投資組合最佳化、 交易訊號綜合報告等 8 大專業分析模組。 當需要進行股票分析、量化策略、回測驗證、風險評估或交易決策時使用。

麥肯錫等級的商業戰略分析師。提供市場規模（TAM）、競爭格局、客戶畫像、 行業趨勢、SWOT/波特五力、定價策略、GTM 計劃、客戶旅程、財務建模、 風險評估、市場准入與執行戰略綜合等 12 項專業分析框架。 當需要進行商業分析、市場研究、競爭情報或戰略規劃時使用。

AI 模型智慧路由專家，根據任務類型、複雜度和資源狀況自動選擇最佳 AI 模型。 支援 Gemini (Antigravity) 與 Claude Code CLI 的協作， 優化 token 使用效率並確保任務品質。 當需要修改程式碼、token 不足、或需要跨模型協作時使用。

Orchestrate a comprehensive code review process involving both Gemini (Antigravity) and Claude CLI, synthesizing a consensus report.

建立強型別、高效能且符合分層架構的後端系統。

優化資料庫查詢，消除慢查詢，設計高效索引與 Schema。

Use when generating or improving user manuals or documentation strategies. Focuses on Code-First Analysis, Process Restoration, and Structured Standards.

透過結構化對話產出高品質技術文檔。

Orchestrate a comprehensive code review process involving both Gemini (Antigravity) and Claude CLI, synthesizing a consensus report.

OpenSpec - Fission AI 的輕量級 Spec-Driven Development 框架，支援 20+ AI 工具，適合快速迭代。

確保代碼邏輯正確、穩定且具有高測試覆蓋率。

GitHub Spec Kit (Specify) - 嚴謹的 Spec-Driven Development 工具包，適用於大型企業專案。

UI/UX design intelligence. 50 styles, 21 palettes, 50 font pairings, 20 charts, 9 stacks (React, Next.js, Vue, Svelte, SwiftUI, React Native, Flutter, Tailwind, shadcn/ui). Actions: plan, build, create, design, implement, review, fix, improve, optimize, enhance, refactor, check UI/UX code. Projects: website, landing page, dashboard, admin panel, e-commerce, SaaS, portfolio, blog, mobile app, .html, .tsx, .vue, .svelte. Elements: button, modal, navbar, sidebar, card, table, form, chart. Styles: glassmorphism, claymorphism, minimalism, brutalism, neumorphism, bento grid, dark mode, responsive, skeuomorphism, flat design. Topics: color palette, accessibility, animation, layout, typography, font pairing, spacing, hover, shadow, gradient. Integrations: shadcn/ui MCP for component search and examples.