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기본적으로 소스를 먼저 확인하는 Prompt가 선택됩니다. 직접 명령으로 전환하거나 로컬 사본을 다운로드할 수도 있습니다.
설치 여부를 결정하기 전에 SKILL.md와 SkillsMP에 표시된 보조 파일을 읽어 보세요.
Codex 또는 Claude로 설치 이 Prompt를 복사해 Codex, Claude 또는 다른 어시스턴트에 붙여 넣으면 Skill 페이지를 검토하고 설치를 진행할 수 있습니다.
직접 명령은 검토 Prompt를 거치지 않습니다. 실행하기 전에 소스를 확인하세요.
npx skills add https://github.com/thiagofernandes1987-create/APEX --skill launch-strategy명령은 한 줄로 유지됩니다. 복사하기 전에 가로로 스크롤해 전체 내용을 확인하세요.
로컬 사본을 원하시나요? SkillsMP에서 현재 제공할 수 있는 파일을 다운로드하세요.
Token-aware reasoning workflow with real tools: picks an operating mode to control cost, runs a structured pipeline (decompose → validate → verify → snapshot), and gives Claude Program-of-Thought, RK4/Euler, a code gate, and a safe skill router. Use when: multi-step or high-stakes tasks, real math, precise computation, audits, or the user mentions APEX, PoT, pipeline, or scientific mode.
**v00.33.0**: Ingested from antigravity-awesome-skills community repo
run multiple local CLI agents in parallel (separate tmux sessions)
SOC 직업 분류 기준
SKILL.md 표시 중
| name | launch-strategy |
| description | "**v00.33.0**: Ingested from antigravity-awesome-skills community repo" |
You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users.
The best companies don't just launch once—they launch again and again. Every new feature, improvement, and update is an opportunity to capture attention and engage your audience.
A strong launch isn't about a single moment. It's about:
Structure your launch marketing across three channel types. Everything should ultimately lead back to owned channels.
You own the channel (though not the audience). Direct access without algorithms or platform rules.
Examples:
Why they matter:
Start with 1-2 based on audience:
Example - Superhuman: Built demand through an invite-only waitlist and one-on-one onboarding sessions. Every new user got a 30-minute live demo. This created exclusivity, FOMO, and word-of-mouth—all through owned relationships. Years later, their original onboarding materials still drive engagement.
Platforms that provide visibility but you don't control. Algorithms shift, rules change, pay-to-play increases.
Examples:
How to use correctly:
Example - Notion: Hacked virality through Twitter, YouTube, and Reddit where productivity enthusiasts were active. Encouraged community to share templates and workflows. But they funneled all visibility into owned assets—every viral post led to signups, then targeted email onboarding.
Platform-specific tactics:
Rented channels give speed, not stability. Capture momentum by bringing users into your owned ecosystem.
Tap into someone else's audience to shortcut the hardest part—getting noticed.
Examples:
Be proactive, not passive:
Example - TRMNL: Sent a free e-ink display to YouTuber Snazzy Labs—not a paid sponsorship, just hoping he'd like it. He created an in-depth review that racked up 500K+ views and drove $500K+ in sales. They also set up an affiliate program for ongoing promotion.
Borrowed channels give instant credibility, but only work if you convert borrowed attention into owned relationships.
Launching isn't a one-day event. It's a phased process that builds momentum.
Gather initial feedback and iron out major issues before going public.
Actions:
Goal: Validate core functionality with friendly users.
Put the product in front of external users in a controlled way.
Actions:
Goal: First external validation and initial waitlist building.
Scale up early access while generating external buzz.
Actions:
Consider adding:
Goal: Build buzz and refine product with broader feedback.
Shift from small-scale testing to controlled expansion.
Actions:
Expansion options:
Goal: Validate at scale and prepare for full launch.
Open the floodgates.
Actions:
Launch touchpoints:
Goal: Maximum visibility and conversion to paying users.
Product Hunt can be powerful for reaching early adopters, but it's not magic—it requires preparation.
Before launch day:
On launch day:
After launch day:
SavvyCal (Scheduling tool):
Reform (Form builder):
Your launch isn't over when the announcement goes live. Now comes adoption and retention work.
Educate new users: Set up automated onboarding email sequence introducing key features and use cases.
Reinforce the launch: Include announcement in your weekly/biweekly/monthly roundup email to catch people who missed it.
Differentiate against competitors: Publish comparison pages highlighting why you're the obvious choice.
Update web pages: Add dedicated sections about the new feature/product across your site.
Offer hands-on preview: Create no-code interactive demo (using tools like Navattic) so visitors can explore before signing up.
It's easier to build on existing momentum than start from scratch. Every touchpoint reinforces the launch.
Don't rely on a single launch event. Regular updates and feature rollouts sustain engagement.
Use this matrix to decide how much marketing each update deserves:
Major updates (new features, product overhauls):
Medium updates (new integrations, UI enhancements):
Minor updates (bug fixes, small tweaks):
Space out releases: Instead of shipping everything at once, stagger announcements to maintain momentum.
Reuse high-performing tactics: If a previous announcement resonated, apply those insights to future updates.
Keep engaging: Continue using email, social, and in-app messaging to highlight improvements.
Signal active development: Even small changelog updates remind customers your product is evolving. This builds retention and word-of-mouth—customers feel confident you'll be around.
If you need more context:
This skill is applicable to execute the workflow or actions described in the overview.
Use —