opportunity-ranking

name	Opportunity Ranking
description	Rank clustered opportunities by evidence, size, and winnability into a shortlist.
category	Research

Opportunity Ranking

Take a set of named pains and rank them so the operator's attention goes to the few worth pursuing.

When to use

• Pain clusters are ready and need prioritizing.
• The weekly brief needs its shortlist.

Steps

1. Score each opportunity on the strength of its evidence.
2. Estimate the size of the market behind it.
3. Judge winnability — timing, moat, and who else is there.
4. Combine the axes into one comparable rank.
5. Cut to the few worth a deeper look.

Output

A ranked shortlist with a score per axis and the reasoning, following the [[Ranking rubric]]. The top few advance to deep research.