| name | hook-library |
| description | Generate and evaluate opening hooks for social posts, short-form video, ads, newsletters, and creator content. Use only when the user explicitly wants hook ideation or optimization; do not auto-invoke for full articles, generic copywriting, or unrelated writing. |
Hook library
Earn attention without misrepresenting the content that follows.
- Identify audience, platform, topic, desired emotion, proof, and payoff.
- Choose a mechanism: tension, specificity, contrast, consequence, curiosity, contrarian claim, story opening, or demonstrated result.
- Generate meaningfully different angles, not minor wording variants.
- Match hook length and rhythm to the channel.
- Check that the body delivers the promised information.
- Rank candidates for clarity, specificity, credibility, novelty, and audience fit.
Reject fabricated numbers, false urgency, impossible certainty, empty mystery, and bait-and-switch framing. Preserve the user’s voice instead of forcing one viral style.
Read detailed-guide.md for hook families, scoring, platform adaptations, and examples. Read templates.md only when a reusable fill-in structure is useful.
