Advertising Sales Agents

Sales and Related Occupations · Job Skills & Competencies · SOC 41-3011 · 229 skills

Occupation context

These O*NET tasks describe the occupation. They provide context for this SOC mapping, but do not mean every listed Skill performs every task.

Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
Maintain assigned account bases while developing new accounts.
Provide clients with estimates of the costs of advertising products or services.

O*NET task statements are shown in their source language (English). Task data excerpted from the O*NET® 29.1 Database (USDOL/ETA) and used under CC BY 4.0.

Representative sources

A bounded sample of popular skills mapped to this occupation, with at most one Skill from each GitHub repository. The complete mapped list follows.

creator-media-kit

mohitagw15856/pm-claude-skills

Build a creator's sponsorship media kit and brand-deal outreach — the one-pager brands ask for, plus a pitch email and a rate card. Use when asked to make a media kit, pitch a brand, land a sponsorship, write a brand-deal email, or set creator rates. Produces a structured media kit (audience, stats, offerings, past work), a personalised outreach email, and a defensible rate card. The creator side of a sponsorship — distinct from a brand briefing a creator.

wayland-close-rebuild

FerroxLabs/wayland

Diagnose a weak sales close and rebuild it as a full Cascade Close (Stack to Vision to Math to Safety Net to Door, plus P.S. and P.P.S.). Use when the user has an existing close that under-converts and wants it diagnosed and rebuilt against the Three Locks and every buyer type. Do NOT use when the user needs a whole sales letter (use wayland-full-sales-asset) or only a headline (use wayland-headline-lab).

twitch-game-key-request-writer

ECNU-ICALK/AutoSkill

Drafts personalized, professional yet enthusiastic outreach messages for Twitch streamers to request game keys or express interest in specific games to publishers/developers.

NeverSight/learn-skills.dev

Execute AdCP Media Buy Protocol operations with sales agents - discover advertising products, create and manage campaigns, sync creatives, and track delivery. Use when users want to buy advertising, create media buys, interact with ad sales agents, or test advertising APIs.

All mapped skills

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Skill names and descriptions remain in the language supplied by their source repository.

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creator-media-kit

mohitagw15856/pm-claude-skills

Build a creator's sponsorship media kit and brand-deal outreach — the one-pager brands ask for, plus a pitch email and a rate card. Use when asked to make a media kit, pitch a brand, land a sponsorship, write a brand-deal email, or set creator rates. Produces a structured media kit (audience, stats, offerings, past work), a personalised outreach email, and a defensible rate card. The creator side of a sponsorship — distinct from a brand briefing a creator.

wayland-close-rebuild

FerroxLabs/wayland

Diagnose a weak sales close and rebuild it as a full Cascade Close (Stack to Vision to Math to Safety Net to Door, plus P.S. and P.P.S.). Use when the user has an existing close that under-converts and wants it diagnosed and rebuilt against the Three Locks and every buyer type. Do NOT use when the user needs a whole sales letter (use wayland-full-sales-asset) or only a headline (use wayland-headline-lab).

twitch-game-key-request-writer

ECNU-ICALK/AutoSkill

Drafts personalized, professional yet enthusiastic outreach messages for Twitch streamers to request game keys or express interest in specific games to publishers/developers.

NeverSight/learn-skills.dev

Execute AdCP Media Buy Protocol operations with sales agents - discover advertising products, create and manage campaigns, sync creatives, and track delivery. Use when users want to buy advertising, create media buys, interact with ad sales agents, or test advertising APIs.

shawnla90/gtm-coding-agent

Draft and approve Reddit comments from scouted opportunities with a hard human-in-the-loop gate. Reads an opportunity queue (a Clearbox inbox export or your own scout output), drafts voice-matched comments that add real value, and collects approve/edit/reject decisions one by one. Nothing posts without explicit approval. Use when the user types "/reddit-engage" or says "draft Reddit replies", "engage on Reddit".

alexsmedile/hormozi-skills

Generate multiple positioning angles for the same offer to find what converts. Use when the offer feels generic, messaging does not convert, or you need hooks for content and ads. Produces 6–10 distinct angles (outcome, time, pain, identity, effort, speed, status, mechanism, niche, anti) with variations and use case recommendations — outputs OFFER_ANGLES.md.

sales-skills/sales

Admailr platform help — programmatic email ad server for newsletter publishers with automated ad insertion, campaign management REST API, CPM+CPC revenue model, and ESP integrations. Use when you want to monetize your newsletter with automated display or native ads, Admailr ads aren't rendering correctly in dark mode or across email clients, campaign API calls are returning errors or banners aren't uploading, ad revenue is too low and fill rates are poor, trying to decide between Admailr and alternatives like Paved or Jeeng for programmatic newsletter ads, or need help integrating Admailr ad tags into your ESP template. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or newsletter sponsorship marketplace transactions (use /sales-paved or /sales-hecto).

sales-skills/sales

AdPlugg platform help — budget ad server and ad manager with WordPress/Ghost/Drupal plugins for serving, rotating, scheduling, and tracking display and email newsletter ads on blogs and websites. Use when setting up AdPlugg to serve ads on your WordPress blog or Ghost newsletter, ads aren't rotating or showing the correct creative in the right zone, email ad tags aren't rendering in your Ghost or Mailchimp newsletter, free plan hit the 100K impression limit and you need to decide whether to upgrade, ad click tracking numbers don't match your Google Analytics, trying to decide between AdPlugg and AdButler or Google Ad Manager for a small publisher site, or geotargeting or frequency capping isn't working on your ads. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic ad serving with RTB (use /sales-epom or /sales-adbutler).

sales-adserver-online

sales-skills/sales

Adserver.Online platform help — cloud-hosted ad server for building ad networks with display, video, native, email, and programmatic (OpenRTB/Prebid) ad serving, multicurrency bidding, retargeting, white-label customization, and REST API v2 at api.adsrv.net/v2 with Bearer token auth. Use when setting up Adserver.Online to serve ads on your website or email newsletter, campaigns aren't delivering or pacing is off and you need to check budget or throttling settings, email ad tags aren't rendering because you used the wrong code type instead of the Email format, trying to automate ad ops with the Adserver.Online API but Bearer token auth isn't working, programmatic RTB or Prebid adapter setup isn't filling inventory, or comparing Adserver.Online to AdButler, Epom, or Kevel for a publisher ad server. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or free self-hosted ad server setup (use /sales-revive).

sales-skills/sales

AdSpeed platform help — hosted ad server for publishers, advertisers, agencies, and ad networks with display, video, mobile, and email/newsletter ad serving, zone management, ad targeting, optimization, and REST API. Use when setting up AdSpeed to serve ads on your website or email newsletter, ads aren't showing and you suspect DNS or zone configuration issues, email newsletter zone clicks don't match impressions because of cookie-less tracking, ad costs are growing as your impression volume scales and you need to optimize your plan, trying to configure MailChimp merge tags for unique ad pair matching in email zones, or comparing AdSpeed to AdButler, Revive Adserver, or Google Ad Manager. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic RTB ad serving (use /sales-epom or /sales-adbutler).

sales-advertserve

sales-skills/sales

AdvertServe platform help — cloud-hosted ad server since 1998 for B2B and niche publishers with display, video, mobile, and email ad serving, 101-tier zone prioritization, campaign management, geo/keyword/weather targeting, IVT filtering, header bidding via Prebid.js, white-label branding, and full REST API (17 modules, JSON/XML). Use when setting up AdvertServe to serve ads on your website or email newsletter, campaigns aren't delivering impressions or zone tiers aren't prioritizing correctly, email ad tags aren't rendering because you used JavaScript instead of the E-mail code format, trying to automate ad ops with the AdvertServe API but authentication is failing, weather or contextual targeting isn't matching, or comparing AdvertServe to AdButler, Epom, or Google Ad Manager. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic-only RTB ad serving (use /sales-epom or /sales-adbutler).

sales-broadstreet

sales-skills/sales

Broadstreet platform help — ad manager built for local news, regional magazines, and B2B publishers who sell ads directly to advertisers, with newsletter ad zones, sponsored content tracking, automated client-ready reports, HTML5 ad templates, and WordPress plugin. Use when setting up Broadstreet to serve ads on your local news site or newsletter, newsletter ads are duplicating because the same campaign appears in multiple zones, automated reports aren't generating or look wrong, trying to integrate Broadstreet ad zones into MailChimp or ActiveCampaign newsletters, sponsored content click tracking isn't working on WordPress, trying to decide between Broadstreet and AdButler or Google Ad Manager for direct ad sales, or need help with Broadstreet's REST API or WordPress plugin. Do NOT use for general newsletter monetization strategy (use /sales-newsletter) or programmatic ad serving (use /sales-epom or /sales-adbutler).