seo-optimization

# SEO Optimization Skill Use this skill when optimizing content for search engines, researching keywords, or improving web visibility. ## When to Use - Optimizing blog posts or articles - Researching keywords - Improving website content - Creating SEO strategy - Analyzing competitor content - Writing meta descriptions ## SEO Process ### 1. Keyword Research - Identify primary keyword - Find related keywords - Analyze search volume - Check competition - Long-tail opportunities ### 2. Content Optimization **Title**: - Include primary keyword - compelling and clickable - Under 60 characters **Headings**: - Use H1 for main title - H2 for sections - Include keywords naturally **Body**: - Primary keyword in intro - Scatter keywords naturally - 1-2% keyword density - LSI keywords throughout **Meta**: - Description under 160 chars - Include call to action - Primary keyword ### 3. Technical Factors - Internal linking - External authoritative links - Image alt text - URL structure - Page speed - Mobile friendly ### 4. Measurement - Track rankings - Monitor traffic - Analyze engagement - Iterate and improve ## Keyword Types | Type | Example | Use | |------|---------|-----| | Primary | "content marketing" | Main topic | | Secondary | "content strategy" | Related topics | | Long-tail | "content marketing for SaaS" | Specific queries | | LSI | "content writing" | Semantic variants | ## Best Practices - Write for users first - Use natural language - Avoid keyword stuffing - Quality over quantity - Update content regularly - Build quality backlinks - Optimize for featured snippets - Use schema markup - Monitor analytics - Stay updated on algorithm changes ## Common Mistakes - Keyword stuffing - Duplicate content - Ignoring mobile - Slow page speed - Thin content - Missing meta tags - Poor internal linking