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Create competitor comparison pages. Use when: "X vs Y" layouts, alternatives pages, feature matrices, roundup pages.
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Baseado na classificação ocupacional SOC
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| name | competitor-pages |
| description | Create competitor comparison pages. Use when: "X vs Y" layouts, alternatives pages, feature matrices, roundup pages. |
| argument-hint | [URL or generate] [competitor] |
| user-invocable | true |
Create high-converting competitor comparison and alternatives pages that target competitive intent keywords with accurate, structured content and appropriate schema markup.
The user must provide (or will be prompted for):
[Product A] vs [Product B][Product] alternatives, best alternatives to [Product]best [category] tools [year], top [category] software[category] comparison, [category] comparison chart~/.claude-marketing/brands/_active-brand.json for the active slug, then load ~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice and compliance rules. Check for brand guidelines — especially restrictions on competitor mentions.schema-generator.py --type <Type> — AggregateRating is not a standalone --type; it is a nested field inside Product, as shown in the Product template below)| Feature | Your Product | Competitor A | Competitor B |
|------------------|:------------:|:------------:|:------------:|
| Feature 1 | ✅ | ✅ | ❌ |
| Feature 2 | ✅ | ⚠️ Partial | ✅ |
| Feature 3 | ✅ | ❌ | ❌ |
| Pricing (from) | $X/mo | $Y/mo | $Z/mo |
| Free Tier | ✅ | ❌ | ✅ |
{
"@context": "https://schema.org",
"@type": "Product",
"name": "[Product Name]",
"description": "[Product Description]",
"brand": { "@type": "Brand", "name": "[Brand Name]" },
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "[Rating]",
"reviewCount": "[Count]",
"bestRating": "5",
"worstRating": "1"
}
}
{
"@context": "https://schema.org",
"@type": "SoftwareApplication",
"name": "[Software Name]",
"applicationCategory": "[Category]",
"operatingSystem": "[OS]",
"offers": { "@type": "Offer", "price": "[Price]", "priceCurrency": "USD" }
}
{
"@context": "https://schema.org",
"@type": "ItemList",
"name": "Best [Category] Tools [Year]",
"itemListOrder": "https://schema.org/ItemListOrderDescending",
"numberOfItems": "[Count]",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "[Product Name]", "url": "[Product URL]" }
]
}
| Pattern | Example | Volume Signal |
|---|---|---|
[A] vs [B] | "Slack vs Teams" | High |
[A] alternative | "Figma alternatives" | High |
[A] alternatives [year] | "Notion alternatives 2026" | High |
best [category] tools | "best project management tools" | High |
[A] vs [B] for [use case] | "AWS vs Azure for startups" | Medium |
[A] vs [B] pricing | "HubSpot vs Salesforce pricing" | Medium |
is [A] better than [B] | "is Notion better than Confluence" | Medium |
[A] vs [B]: [Key Differentiator] ([Year])[N] Best [A] Alternatives in [Year] (Free & Paid)[N] Best [Category] Tools in [Year], Compared & RankedA structured competitor comparison page package containing: