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Customer-centric value proposition development using jobs-to-be-done methodology
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Baseado na classificação ocupacional SOC
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| name | vpd-design |
| description | Customer-centric value proposition development using jobs-to-be-done methodology |
| allowed-tools | ["Read","Write","Glob","Grep","WebSearch","WebFetch"] |
| metadata | {"specialization":"business-strategy","domain":"business","category":"Customer Value","skill-id":"SK-007"} |
The Value Proposition Design skill enables systematic customer-centric value proposition development using the jobs-to-be-done framework. It facilitates structured analysis of customer profiles and value maps to achieve problem-solution fit and deliver compelling value propositions that address real customer needs.
This skill integrates with the following processes:
Use the vpd-design skill to develop a comprehensive value proposition:
1. Create customer profile with jobs, pains, and gains
2. Design value map with products, pain relievers, and gain creators
3. Assess problem-solution fit
4. Generate value proposition statement
5. Identify iteration recommendations
Use the vpd-design skill to deeply understand customers:
1. Map all customer jobs (functional, social, emotional)
2. Identify and rank customer pains
3. Discover customer gains and aspirations
4. Prioritize profile elements by importance
5. Segment and prioritize customer profiles
Use the vpd-design skill to improve problem-solution fit:
1. Score current fit across all dimensions
2. Identify critical gaps
3. Prioritize improvement opportunities
4. Design targeted interventions
5. Validate improvements with customers