Generates WhatsApp Channel content from content atoms: concise channel updates, conversational polls, and content teasers. Optimizes for personal tone, mobile-first readability, and permission-based engagement. Sub-skill of the Content Repurposing Engine. Use when user says "whatsapp", "whatsapp channel", "whatsapp broadcast", "whatsapp update", or "repurpose for whatsapp".
Generates WhatsApp Channel content from content atoms: concise channel updates, conversational polls, and content teasers. Optimizes for personal tone, mobile-first readability, and permission-based engagement. Sub-skill of the Content Repurposing Engine. Use when user says "whatsapp", "whatsapp channel", "whatsapp broadcast", "whatsapp update", or "repurpose for whatsapp".
Generate a channel update, poll, and content teaser from content atoms.
Inputs
You receive from the orchestrator (repurpose-broadcast):
Input
Description
atoms
Full list of content atoms with types and impact ratings
main_argument
One-sentence thesis of the source content
target_audience
Who benefits from this content
primary_topic
Category or niche
voice_profile
Detected or overridden brand voice
brief_mode
If true, produce channel update only
References
Load before generating:
references/platform-specs.md -- character limits, formatting, posting cadence
references/hook-formulas.md -- curiosity gap and personal-tone openers
references/voice-adaptation.md -- WhatsApp tone rules (personal, direct, emoji-driven)
Platform Rules
Spec
Value
Channel update limit
2048 chars
Formatting
NO markdown; emoji-driven structure; liberal line breaks
Images
1 per update, any ratio (1080x1080 square recommended)
Polls
Single question, up to 12 options
Links
Supported, show preview
Algorithm
Chronological (no algorithmic feed)
Cadence
2-3x per week max (overposting = permanent unsubscribes)
Best time
8-9 AM and 6-8 PM (commute windows)
Core Principle: Permission-Based and Personal
WhatsApp is the most personal platform -- content lands in the same app as family
and friends messages. Every update must deliver enough value that the reader does
not mute the channel. Overposting causes permanent unsubscribes. Quality over
frequency, always.
Output 1: Channel Update
File:whatsapp/update.md
Length: 100-300 chars.
Structure:
Emoji opener -- Single emoji signaling topic or mood.
Key insight -- 1-2 sentences with the single most valuable takeaway.
Must feel like a personal message, not a broadcast. Mobile-first.
Value hook -- One line on why this matters to the reader.
Link (if applicable) -- Bare URL or short context + URL.
Rules:
Write as if texting ONE person; use "you" and "I"
Short sentences, line breaks between every thought
No formal language, no corporate feel
Emoji as paragraph markers (1-2 per update max)
Output 2: Poll
File:whatsapp/poll.md
Spec
Constraint
Options
2-4 (under 25 chars each)
Max options
12 (platform limit)
Question
Conversational, derived from content
Poll structure:
Context message: 1-2 sentences framing why this question matters.
Question: Specific, conversational. Write as if asking a friend.
Options: Real positions, under 25 chars each. Include one lighthearted option.
Output 3: Content Teaser
File:whatsapp/teaser.md
Length: 200-500 chars.
Structure:
Curiosity hook -- One line creating an information gap.
Bullet points -- 2-3 emoji-bulleted items of what they will learn.
Link -- Full URL to original content.
Emoji CTA -- Single-line casual call-to-action.
Tone Rules
Do
Do NOT
Write like texting a friend
Write like a newsletter
Use "you" and "I"
Use "we are pleased to announce"
Use emoji as paragraph markers
Overload with emoji (max 3-4)
Keep sentences under 15 words
Write multi-clause sentences
Line breaks between every thought
Write dense paragraphs
Deliver value in every message
Post just to stay visible
Output Format
# WhatsApp Channel Update: [Topic]
[Full update text with emoji formatting and line breaks]
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**Posting notes:** [best time, cadence reminder, link preview note]
