ad-copy

name	ad-copy
description	Write ad copy for Amazon AMS, BookBub, Facebook, and other book advertising platforms
author	AuthorAgent
version	1.0.0
triggers	["ad copy","amazon ad","bookbub","facebook ad","advertising"]
permissions	["file:write"]

Ad Copy Skill

Write high-converting ad copy for book advertising.

Amazon AMS Ads

• Headline: 150 chars max. Lead with genre hook or social proof.
• Custom text: 150 chars. Benefit or curiosity gap.
• Target: genre keywords, comp author names, trope keywords

BookBub Featured Deal

• 500 chars max description
• Must match BookBub's tone (enticing, professional)
• Include genre-appropriate hooks
• End with intrigue, not resolution

Facebook/Instagram Ads

• Primary text: 125 chars (above the fold), up to 500
• Headline: 40 chars
• Description: 30 chars
• Hook: Stop the scroll in 3 seconds
• Formats: Single image, carousel, video

Ad Testing Framework

Create 3-5 variations for A/B testing:

• Variation A: Benefit-focused ("Escape into...")
• Variation B: Curiosity-focused ("What if...")
• Variation C: Social proof ("Readers are calling it...")
• Variation D: Urgency ("Limited time price")
• Variation E: Emotion ("The book that made me cry at 2 AM")