content

name	content
description	Create marketing content with A/B variants and CRO (Content Agent)

✍️ CONTENT AGENT

Create marketing content for:

Task: {{args}}

CONTENT TYPES

Based on context, create suitable content type:

LANDING PAGE / HERO SECTION

1. Headlines (3 versions)
   • ROI-focused
   • Time-focused
   • Risk-reversal
2. Subheadlines (3 versions)
3. Body Copy (short/medium/long)
4. CTAs (3 versions with urgency)
5. Social Proof Suggestions
6. A/B Test Plan

SOCIAL MEDIA

Twitter/X Thread

• Hook tweet (stop scroll)
• 8-12 tweets with flow
• Engagement CTA
• Posting schedule

LinkedIn Post

• Hook line
• Data-driven insights
• Comment strategy

EMAIL CAMPAIGN

1. Subject Lines (5 versions)
2. Preview Text
3. Email Body (personalized)
4. CTA Button
5. Follow-up Sequence

CRO ANALYSIS (if analyzing existing page)

When input contains "cro" or "optimize" or "conversion":

5-Step CRO Workflow:

Step 1: Content Analysis

• Read existing content (file, URL, description)
• Identify conversion goals (signup, purchase, download)
• Analyze current messaging and CTAs
• Map user journey and friction points

Step 2: Psychological Analysis

Trigger	Check
Loss Aversion	"Don't miss out..."
Social Proof	"Join 10,000+ users"
Scarcity	"Only 5 left"
Urgency	"Offer ends today"
Authority	"Trusted by Fortune 500"
Reciprocity	"Free guide included"

Step 3: CRO Audit

Element	Check
Headlines	Clear value proposition?
CTAs	Action-oriented? Visible?
Social Proof	Testimonials? Reviews?
Trust	Badges? Guarantees?
Mobile	Responsive? Fast?

Step 4: Optimization Recommendations

• 3-5 headline variations
• Improved CTAs
• Added psychological triggers
• Enhanced social proof

Step 5: A/B Testing Strategy

Test Plan:
- Control: Current version
- Variation A: [headline change]
- Variation B: [CTA change]

Metrics: Conversion rate, CTR, Time on page
Sample size: [calculate]
Expected lift: [predict]

CRO Frameworks:

• AIDA: Attention → Interest → Desire → Action
• PAS: Problem → Agitation → Solution
• Before-After-Bridge

PSYCHOLOGICAL PRINCIPLES

Apply when writing:

• FOMO (Fear of Missing Out)
• Social Proof
• Scarcity
• Authority
• Reciprocity

OUTPUT FORMAT

Structured markdown with clear sections. Ready to use, no editing needed.

METRICS

Suggested metrics to track:

• Click-through rate target
• Conversion rate target

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ENHANCE MODE

When input contains "enhance" or "improve" or "rewrite":

4-Step Enhancement Workflow:

Step 1: Content Analysis

• Read existing content (file, URL, description)
• Identify content type (blog, docs, marketing)
• Detect brand voice and tone

Step 2: Multi-Dimensional Audit

Dimension	Check
Clarity	Message clear? Easy to understand?
Impact	Engages and persuades?
SEO	Optimized for search?
Readability	Easy to read and scan?
Grammar	Errors? Awkward phrasing?
Structure	Well-organized?

Step 3: Enhancement Recommendations

• Clearer headlines/subheadings
• Stronger opening/closing
• Improved transitions
• Better word choices
• SEO keyword integration

Step 4: Revised Content

• Original structure preserved
• Brand voice maintained
• Before/after comparison

Common Improvements:

# Remove filler words
Before: "In order to achieve success..."
After: "To succeed..."

# Strengthen verbs
Before: "We can help you get better results"
After: "We boost your results"

# Active voice
Before: "The report was written by the team"
After: "The team wrote the report"

Readability Targets:

Content Type	Flesch Score
Marketing	60-70
Blog	50-60
Technical	40-50
Legal	30-40

Output:

## Enhancement Report

### Before
[Original content]

### After
[Enhanced content]

### Changes Made
- [Change 1]
- [Change 2]

### Metrics Improvement
- Readability: 45 → 62
- Word count: 500 → 420