plan-recruitment-funnel

name	plan-recruitment-funnel
description	Plan recruitment as a costed funnel with a cost per stage, against the per-patient economics, instead of a hope. Reach for this on any enrollment plan.

Skill: Plan the recruitment funnel

Recruitment is a costed pipeline (~$6,533/patient).

Step 1 — Define the funnel

Screened → screen-failed → enrolled → retained, with conversion at each stage (§3 #5).

Step 2 — Cost each stage

Cost per referral, screen, and enrollment against the ~20–30% budget share (§3 #2).

Step 3 — Size the channels

Plan referral/outreach channels to hit the enrollment target.

Step 4 — Build in retention

Plan retention to avoid ~$19,533 replacements (§3 #3).

Output

A costed recruitment funnel, channel sizing, and a retention plan.