influencer-scouting

name	influencer-scouting
description	Use when | > Full influencer scouting, outreach, and performance tracking system. Covers platform search across TikTok, Instagram, and YouTube for creators, scoring/qualification, DM outreach, negotiation, deal tracking, and ROI measurement. Integrates with Kalodata for TikTok analytics.
domain	sales
author	oyi77
license	Apache-2.0
subdomain	sales
tags	["influencer","marketing","tiktok","instagram","youtube","kol","affiliate","indonesia"]
version	1.0.0
language	id-ID / en
scripts	| - scripts/ig_scout.py - scripts/tiktok_scout.py

Influencer Scouting

When to Use

Trigger phrases:

• "influencer scouting"
• "Help me with influencer scouting"

Use cases:

• When the task matches this skill's domain expertise

When NOT to use:

• For tasks outside this skill's scope

Find, qualify, and close Indonesian creators for BerkahKarya campaigns.

---

When NOT to Use

• When the prospect is not a good fit for your product
• For markets where you have no distribution channel
• When the deal size does not justify the effort

Overview

Influencer Scouting drives revenue generation with systematic processes.

Pipeline Stages

1. Prospect — Identify and qualify potential customers
2. Connect — Initial outreach and conversation
3. Discover — Understand needs and pain points
4. Propose — Present tailored solution
5. Close — Negotiate and finalize agreement
6. Onboard — Hand off to success team

Key Metrics

• Pipeline velocity (deals × value × win rate ÷ cycle time)
• Conversion rate per stage
• Average deal size
• Customer lifetime value (CLV)
• Win/loss ratio

Best Practices

• Qualify early — disqualify fast
• Listen more than you talk (70/30 rule)
• Follow up consistently (5+ touches)
• Track everything in CRM
• Ask for referrals after every closed deal

Workflow

# Example: Lead scoring
def score_lead(lead: dict) -> int:
    score = 0
    if lead.get("company_size", 0) > 100: score += 20
    if lead.get("budget", ) > : score += 
     lead.get() == : score += 
     lead.get(, ) > : score += 
     (score, )