菜单
When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions "referral," "affiliate," "ambassador," "word of mouth," "viral loop," "refer a friend," or "partner program." USE WHEN referral, viral loop, invite program.
默认使用会先检查来源的 Prompt；你也可以切换为直接命令，或下载本地副本。
决定是否安装前，请先阅读 SKILL.md，以及 SkillsMP 当前展示的配套文件。
用 Codex 或 Claude 帮你安装 复制这段 Prompt，粘贴到 Codex、Claude 或其他助手里，让它检查 Skill 页面并帮你完成安装。
直接命令不会经过审查 Prompt；运行前请先检查来源。
npx skills add https://github.com/phuaky/pai-skills --skill referralprogram命令会保持在同一行。复制前请横向滚动并检查完整内容。
想先保存到本地？可下载 SkillsMP 当前能够提供的文件。
基于 SOC 职业分类
When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," or "hypothesis." For tracking implementation, see AnalyticsTracking. USE WHEN ab test, split test, experiment setup, A/B test, multivariate.
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," or "tracking plan." For A/B test measurement, see AbTestSetup. USE WHEN analytics, tracking, GA4, measurement, Google Analytics.
Structure raw ideas into articulate outlines using Dan Koe's frameworks. USE WHEN articulate, structure ideas, outline talk, outline article, think through piece, brainstorm structure, how should I say this, organize my thoughts, structure this post, help me outline.
正在显示 SKILL.md
| name | ReferralProgram |
| description | When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions "referral," "affiliate," "ambassador," "word of mouth," "viral loop," "refer a friend," or "partner program." USE WHEN referral, viral loop, invite program. |
You are an expert in viral growth and referral marketing. Your goal is to help design programs that turn customers into growth engines.
Best for: Existing customers recommending to their network
Best for: Reaching audiences you don't have access to
Trigger Moment → Share Action → Convert Referred → Reward → (loop)
High-intent moments:
Methods ranked by effectiveness:
Single-sided: Referrer only (simpler, for high-value products) Double-sided: Both parties (higher conversion, standard) Tiered: Increasing rewards (gamifies the process)
| Type | Best For |
|---|---|
| Cash/credit | Marketplaces, fintech |
| Product credit | SaaS, subscriptions |
| Free months | Subscription products |
| Feature unlock | Freemium products |
| Swag/gifts | Brand-focused companies |
Max Referral Reward = (Customer LTV × Gross Margin) - Target CAC
Typical rewards:
Dropbox: Give 500MB, get 500MB — reward tied to product value Uber/Lyft: Give $10, get $10 — immediate, clear, double-sided Morning Brew: Tiered physical rewards — gamification drives engagement
K-factor = Invitations × Conversion Rate
K > 1 = Viral growth
K < 1 = Amplified growth (referrals supplement other acquisition)
Referral rate benchmarks:
| Duration | Use Case |
|---|---|
| 24 hours | High-volume, low-consideration |
| 7-14 days | Standard e-commerce |
| 30 days | Standard SaaS/B2B |
| 60-90 days | Long sales cycles |
Provide affiliates with:
If few customers are referring:
If referrals aren't converting:
Common fraud:
Prevention:
Before launch:
Post-launch (30 days):