| description | Child skill under Content Strategy Beyond Blogging. Orchestration layer that plans, drafts, or audits a single piece of content per platform (TikTok, Instagram, Twitter/X, LinkedIn) by composing the sibling hook, script, story, and algorithm skills — and adds what no sibling owns: the seven editorial tensions that keep virality work honest, the sharing-psychology layer (Berger STEPPS, Eugene Wei status games), and per-platform 2025/2026 algorithm intelligence held in reference modules. Use when planning/auditing one post, diagnosing a flop, or translating one idea natively across platforms. Refuses rage-bait, manufactured virality, and off-avatar hits. |
| dependencies | [{"id":"algorithm_aware_publishing","owns":"Strategic layer (hero platform, six-month focus window, topic/avatar narrowing, content game); six-checkpoint viewer-psychology gate; Keep/Modify/Reject tactics filter; post-publish diagnostics (sample-200 test, tier scaling, three engagement signals, wrong-layer tweaks to avoid)."},{"id":"hook_craft_short_form","owns":"Line-level hook craft — six archetypes, slot grammar, four-mistake diagnostic."},{"id":"viral_video_script_structure","owns":"Script and post structure — packaging → outline → intro → body → outro, 2-1-3-4 ordering, value loops, rehooks, native CTAs."},{"id":"story_driven_content_craft","owns":"Structural rewrite passes — dance, rhythm, tone, direction, lens, hook; the dopamine ladder."}] |
| reference_modules | [{"id":"going_viral.tiktok","name":"TikTok / Short-Form Vertical","summary":"2025/2026 TikTok algorithm reality (completion ≥ ~70% for virality, native-beats-studio by 47%, tier testing 200 → 2M), one-second hook doctrine, visual → audio → visual sandwich, 60-second script compression, format winners and stale formats, retention mechanics, YouTube Shorts / Reels divergences.","when_to_load":["When planning, drafting, or auditing a TikTok, YouTube Shorts, or other short-form vertical video.","When compressing a long-form idea into 15–60 seconds or picking the key visual."],"path":"references/tiktok.md"},{"id":"going_viral.instagram","name":"Instagram","summary":"Mosseri PRIMARY interaction-rate-over-views currency, audition/graduation reach loop, trial-reels two-cadence play, Reels-vs-carousel decision rule, carousel and Stories structure, Instagram-specific anti-patterns. Fully provenance-tagged (PRIMARY / practitioner / internal-default) with an explicit REMOVED/CORRECTED audit trail.","when_to_load":["When planning, drafting, or auditing Instagram Reels, carousels, single images, or Stories."],"path":"references/instagram.md"},{"id":"going_viral.twitter","name":"Twitter / X","summary":"2025/2026 X physics (reply ≈ 150x a like, Grok rerank, ~10x premium reach gap, first 90–120 minutes, 30–50% link penalty), the five-unit content map, X-flavored hook patterns, Bloom thread system, Naval aphorism architecture, Welsh atomic posts, Levels build-in-public, the reply game.","when_to_load":["When writing single tweets, threads, atomic essays, build-in-public updates, or quote-takes on X."],"path":"references/twitter.md"},{"id":"going_viral.linkedin","name":"LinkedIn","summary":"360Brew foundation-model ranking (dwell time, saves, meaningful comments over velocity), Hala Taha's four-step content gauntlet, golden 90 minutes, van der Blom signal weights and format data, Acosta SLAY framework, Welsh atomic structure, 9-slide carousel, LinkedIn-specific anti-patterns.","when_to_load":["When writing or auditing LinkedIn posts, carousels, or a LinkedIn growth motion."],"path":"references/linkedin.md"}] |
