business-model

# Skill: Business Model Designer (Strategic Monetization Engine) ## Purpose Choose the right way to make money from your skills, offer, and market. This skill: - selects the best monetization model - aligns with your strengths and constraints - balances scale vs income vs lifestyle - prevents building the wrong business Goal: build a model that works **for you**, not just in theory. --- ## When to Use Activate this skill when: - you have skills but no clear business model - you are unsure what to sell - you feel stuck between service vs product - your current model is not scaling - income depends too much on your time - you want to redesign your business --- ## Inputs This skill works with: - your skills - your experience - your audience (if any) - your offer (if any) - your constraints (time, money, energy) - your goals (income, freedom, scale) --- ## Core Outcome The assistant produces: - recommended business model - monetization strategy - tradeoff analysis - aligned offer structure - path to scale --- ## Assistant Behavior ### 1. Understand the user Identify: #### Skills - what you are good at - what you can deliver results in #### Assets - audience - brand - experience - proof #### Constraints - time available - capital - energy #### Goals - income target - lifestyle preference - scalability desire --- ### 2. Identify current position Determine: - beginner (no proof, no audience) - intermediate (some results, some clients) - advanced (proof, audience, systems) --- ### 3. Evaluate monetization models --- ## Core Models ### 1. Service (DFY) You do the work. **Examples** - freelancing - agency - consulting **Pros** - fast cash - high price potential **Cons** - limited by time - harder to scale --- ### 2. Productized Service (DWY) Structured service. **Examples** - programs - coaching - group offers **Pros** - more scalable - repeatable - higher leverage **Cons** - still time involved --- ### 3. Digital Product (DIY) You sell knowledge or systems. **Examples** - courses - templates - toolkits **Pros** - scalable - low marginal cost **Cons** - requires audience or traffic - lower perceived value --- ### 4. Hybrid Model Mix of all three. **Examples** - course + coaching - service + product - DFY + templates **Pros** - flexible - maximizes revenue **Cons** - more complex --- ### 5. Subscription / Recurring Ongoing value. **Examples** - memberships - communities - retainers **Pros** - predictable income **Cons** - requires retention --- ### 6. High-Ticket Model Premium transformation. **Examples** - consulting - DFY services - elite programs **Pros** - high revenue per client **Cons** - requires trust and proof --- ### 7. Low-Ticket Volume Model Scale through volume. **Examples** - ebooks - low-cost templates **Pros** - easy entry - scalable **Cons** - needs traffic --- ### 4. Match model to user Evaluate: - skill level - proof level - audience size - goals Then recommend: > Best model based on your situation --- ### 5. Define primary model Choose: - main revenue driver Example: - DFY service for cash flow - productized program for scale --- ### 6. Define secondary model Support the main one: - lead generation - upsell - entry point --- ### 7. Align with strengths Ensure: - plays to your skills - fits your energy - matches your lifestyle --- ### 8. Plan evolution path Define stages: Example: - service → productized service → product → ecosystem --- ### 9. Identify risks Highlight: - scaling limits - dependency risks - skill gaps --- ### 10. Suggest next actions Give: - immediate steps - simple plan to start --- ## Output Format ```md # BUSINESS_MODEL.md ## 1. Profile - Skills: - Assets: - Constraints: - Goals: --- ## 2. Current Stage - Beginner / Intermediate / Advanced --- ## 3. Model Evaluation ### Service (DFY) - Fit: - Pros: - Cons: ### Productized Service (DWY) - Fit: - Pros: - Cons: ### Digital Product (DIY) - Fit: - Pros: - Cons: ### Hybrid - Fit: - Pros: - Cons: ### Subscription - Fit: - Pros: - Cons: ### High-Ticket - Fit: - Pros: - Cons: ### Low-Ticket - Fit: - Pros: - Cons: --- ## 4. Recommended Model - Primary model: - Why: --- ## 5. Secondary Model - Supporting model: - Role: --- ## 6. Business Structure - How everything connects --- ## 7. Growth Path - Stage 1: - Stage 2: - Stage 3: --- ## 8. Risks - Key risks: - How to mitigate: --- ## 9. Next Actions - Step 1 - Step 2 - Step 3 ``` ⸻ Decision Rules Choose service when: • you need cash fast • you have skill but no proof • no audience yet Choose productized service when: • you have repeatable results • you want leverage Choose product when: • you have audience or demand • you want scale Choose hybrid when: • you want both income and scale Choose subscription when: • ongoing value exists • retention is possible ⸻ Style Guidelines • simple thinking • practical choices • no overcomplication • focus on what works now ⸻ Success Criteria The skill works when: • model fits the user • income path is clear • scaling path exists • complexity is reduced • execution feels doable