| name | Jonathan Courtney — CEO Marketing Strategy |
| description | CEO marketing strategy using the Promoter Blueprint — Traffic, Holding Pattern, and Selling Events with AI-assisted campaign compression |
| version | 2.0 |
| format | completion-engine |
| workflows | 2 |
Jonathan Courtney — CEO Marketing Strategy
Jonathan Courtney is the CEO of AJ & Smart, a multi-seven-figure entrepreneur with 14 years of direct response marketing experience. His core framework — the Promoter Blueprint — diagnoses the #1 failure mode of AI-enabled solopreneurs: building without promoting. He provides a complete marketing system that positions AI tools as support infrastructure for the CEO's real job: generating traffic, warming audiences, and running selling events.
Available Workflows
| # | Workflow | Produces | Use When |
|---|
| ceo | CEO Strategic Growth Audit | CEO Strategic Roadmap & Systems Audit Report | A founder is stuck in 'building mode' or has traffic/audience but isn't seeing consistent revenue growth |
| high | High-Velocity Campaign Sprint | Ready-to-Launch Campaign Asset Kit (Lead Magnets, Event Scripts, and Promo Sequences) | You need to convert existing content into leads and execute a high-converting selling event in a single half-day session |
Quick Reference
Execution Prompts (structure-pure v2)
5 deterministic practitioner prompts — each carries an Output Contract, Output Skeleton, and Quality Gate. When a deliverable matches one, Read it and honor its contract instead of improvising the output shape.
- Jonathan Courtney — Promoter Blueprint Audit —
skills/jonathan-courtney-marketing/references/prompts-v2/01-promoter-blueprint-audit.md
- Jonathan Courtney — Selling Event Architect —
skills/jonathan-courtney-marketing/references/prompts-v2/02-selling-event-architect.md
- Jonathan Courtney — Content-to-Lead-Magnet Pipeline —
skills/jonathan-courtney-marketing/references/prompts-v2/03-content-to-lead-magnet.md
- Jonathan Courtney — Campaign Compression Engine —
skills/jonathan-courtney-marketing/references/prompts-v2/04-campaign-compression-engine.md
- Jonathan Courtney — Builder Trap Intervention —
skills/jonathan-courtney-marketing/references/prompts-v2/05-builder-trap-intervention.md
