القائمة
Track creative performance over time and detect fatigue before it kills ROAS. Monitors CTR decay, frequency creep, and CPC inflation at the ad level.
التثبيت باستخدام Codex أو Claude انسخ هذا Prompt والصقه في Codex أو Claude أو مساعد آخر ليراجع صفحة Skill ويثبّتها لك.
استنادا إلى تصنيف SOC المهني
Generate high-converting Meta ad copy matched to specific image creatives. Analyzes visuals, writes copy that reinforces the image, cross-references account performance data through the official Ads CLI adapter when available, and outputs payload-ready variants.
Prepare and upload Meta ad copy/images with official Ads CLI-first workflows where supported. Builds payloads, enforces dry-run/PAUSED-only guardrails, and creates or refreshes ads only after approval. Downstream of ad-copy-generator.
Analyze spend efficiency across campaigns and adsets. Recommends budget shifts from underperformers to winners.
Meta Ads management and reporting — daily checks, campaign performance, creative fatigue, bleeders, winners. Uses a local adapter over Meta Ads CLI in mock/read-only/live-approved modes.
Meta Pixel + Conversions API (CAPI) setup, audit, testing, and EMQ optimization. Covers browser pixel installation, server-side CAPI implementation, deduplication, advanced matching, and Event Match Quality scoring across all major platforms.
| name | ad-creative-monitor |
| description | Track creative performance over time and detect fatigue before it kills ROAS. Monitors CTR decay, frequency creep, and CPC inflation at the ad level. |
| metadata | {"openclaw":{"emoji":"😴","user-invocable":true,"requires":{"tools":["bash"],"env":[]}}} |
Creative fatigue is the silent killer of ad accounts. CTR drops 0.1% per day, frequency ticks up, CPC quietly inflates — and by the time you notice in Ads Manager, you've burned through budget.
This skill watches for those signals daily and flags creatives that need rotation.
| Signal | Threshold | Severity |
|---|---|---|
| CTR dropping 3+ days in a row | >20% decline from peak | 🔴 Critical |
| Frequency above 3.5 | Audience seeing ad too often | 🟡 Warning |
| CPC rising 3+ days in a row | >15% increase from baseline | 🟡 Warning |
| Impressions declining | Ad losing delivery | 🟠 Monitor |
# Run fatigue check (mock/read-only via local adapter)
./run.sh fatigue
Daily scan of all active ads for fatigue signals.
Tell me: "Check for creative fatigue"
Or: "Are any ads getting stale?"
Rank all active creatives by efficiency (CTR × spend volume).
Tell me: "Rank my creatives"
Or: "Which creatives are strongest?"
Based on fatigue signals, recommend which creatives to pause and when new ones are needed.
Tell me: "What needs to be rotated?"
Or: "Which ads need fresh creative?"
./scripts/meta-kit.shad-config.jsonworkspace/brand/learnings.md| File | What it contains |
|---|---|
workspace/brand/learnings.md | Fatigue patterns, creative lifespan data |