tidyfactor-marketing

# TidyFactor Marketing Engine A command dispatcher. This file routes marketing and growth intents to corresponding command, workflow, and memory modules with zero procedural execution logic. ## Commands | User Intent | Command | What It Loads | |---|---|---| | **Discovery**: Strategic brief & baseline caching | `references/commands/brief.md` | `references/workflows/brief.md` + `references/memory/decision-points.md` | | **Strategy**: Brand voice, positioning & launch | `references/commands/strategy.md` | `references/workflows/campaign-launch.md` + `references/memory/frameworks.md` | | **Content**: SEO pillar-clusters & publishing | `references/commands/content.md` | `references/workflows/content-engine.md` + `references/memory/arabic-writing.md` | | **Social**: Founder branding & platform playbooks | `references/commands/social.md` | `references/workflows/social-growth.md` + `references/memory/platform-specs.md` | | **Email**: Welcome, cart recovery & win-back | `references/commands/email.md` | `references/workflows/email-lifecycle.md` + `references/memory/lifecycle-flows.md` | | **Advertising**: 3-angle copy & CRO wireframes | `references/commands/advertising.md` | `references/workflows/paid-acquisition.md` + `references/memory/ad-copy-templates.md` | | **Promotions**: Flash sales, decoy pricing & math | `references/commands/promotions.md` | `references/workflows/promo-conversion.md` + `references/memory/promotions-math.md` | | **Growth**: Referral loops, viral growth & retention | `references/commands/growth.md` | `references/workflows/viral-retention.md` + `references/memory/20-brain-baas-integration.md` | | **Audit**: Copy quality audit & cliché detection | `references/commands/audit.md` | `scripts/audit_copy.py` + `references/memory/quality-bar.md` | ## Non-Negotiable Quality Constraints 1. **CDL v2.0 & Debate Mode**: Auto-sense parameters before prompting; present genuine Unknowns via `ask_question`. 2. **Zero Robotic Preamble**: Never output conversational monologue dumps, textbook essays, or greetings. 3. **7-Axis Pre-Emit Critique**: All copy must self-audit against P5 H5 E5 S5 R5 V5 D5 (`references/memory/quality-bar.md`). 4. **Multi-Angle Requirement**: Ad generation must produce 3 psychological angles (Pain, ROI, Proof). 5. **Margin Protection Rule**: Promos must verify gross margins with `calc_promo_math.py`. 6. **Bilingual MENA Direct Response**: Compose Arabic copy natively per `references/memory/arabic-writing.md`. ## Anti-Triggers - Do NOT use for generic text formatting or non-commercial writing. - Do NOT use for backend database operations or platform infrastructure. ## Tooling Scope (Rule 10) - `audit_copy` (`scripts/audit_copy.py`): Sub-second AST & cliché linter. - `calc_promo_math` (`scripts/calc_promo_math.py`): Break-even ROAS & margin math. - `clean_orphaned_assets` (`scripts/clean_orphaned_assets.py`): SHA-256 duplicate & orphan cleaner. ## Skill vs MCP Boundary (Rule 12) - **Inside Skill**: Static marketing frameworks, copy matrices, Arabic tone rubrics, and local auditing tools. - **MCP Layer**: Sovereign Brain persistence (`search_knowledge_base`, `extract_knowledge_item`) operating under Fail-Open protocol.