competitor-profile

name	competitor-profile
description	Create or update a sourced profile of one named competitor covering facts, product, pricing, positioning, customers, distribution, evidence, changes, strengths, and weaknesses. Use for a single-company dossier; use competitive-intelligence for cross-competitor synthesis.

Competitor profile

Build a current, source-backed dossier and make uncertainty visible.

1. Confirm competitor identity, market boundary, decision, geography, and freshness requirement.
2. Collect primary sources first: official site/docs, pricing, filings, product, announcements, and public customer evidence.
3. Record source date and distinguish company claims from independently supported facts.
4. Profile offering, target customer, positioning, pricing, route to market, proof, partnerships, strengths, weaknesses, and recent changes.
5. Separate observation from inference and identify unanswered questions.
6. Compare with the focal business only on explicit dimensions.

Do not infer private revenue, customers, roadmap, or performance without evidence.

Read detailed-guide.md for research fields, source grading, comparison templates, and update workflow.