0xF4ng/aether-growth-fieldwork - Page 2

launch-readiness-review

Launch gate. Runs a software or hardware checklist against the launch brief after Phase 1 QA. Blocks GO status until all applicable items pass. Verdict: GO / CONDITIONAL-GO / NO-GO.

launch

Coordinates a software or AI-powered product launch. Two phases: pre-launch QA (checklist against staging environment) and go-live execution (tracking, rollback, distribution). Requires FINAL positioning and an ICP card as upstream inputs. Triggers…

multi-market-launch-ops

Select the right coordination model (hq-led / hybrid / local-led) for each market in a multi-market launch, produce the market lane plan, and define the asset delivery schedule.

positioning-review

Artifact gate for positioning output. Runs a binary checklist against the positioning artifact produced by /positioning. Blocks FINAL status until all items pass. Verdict: FINAL / REVISE / BLOCK.

positioning

Builds a complete positioning artifact: named competitive alternative, 3-5 specific unique value attributes with proof points, and a structured positioning statement. Full chain: requires ICP card upstream; outputs to positioning-review before achieving FINAL…

pricing

Sets price as a decision derived from value, not from cost: chooses the value metric you charge by, triangulates the price against value, cost floor, and the competitive alternative, designs the packaging/tiers, and gates the result on unit-economics sanity…

sales-enablement

Produces sales enablement artifacts: objection-handling framework, talk track structure, and battlecard updates for in-deal use. Use when sales reps are losing deals to objections they can't handle, when a new competitor emerges in deals, or when onboarding…

seo-content-strategy

Plans SEO as a GTM acquisition motion — keyword strategy, content architecture, and distribution plan grounded in ICP demand signals. Produces a content strategy that compounds over time rather than single-post tactics. Use when organic search is a viable…

voice-print

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