digital-product-inventor

# Digital Product Inventor Turn your archive of tools, agents, and doctrines into launch-ready digital products — with vertical scalability across industries. ## When to Use - You have a tool, agent, skill, or workflow and want to sell it - You want to go vertical (same capability, new industry) - You need a product offer with pricing, landing page, and build plan - You want to systematically mine your archive for product ideas ## The 6-Phase Workflow ### Phase 1 — Archive Audit (What do you have?) Read all relevant context about the user's existing tools, skills, agents, and doctrines. Build a structured inventory. See `references/archive-audit.md` for the full audit protocol and scoring rubric. Key output: A ranked list of "productizable assets" — things you own that others would pay for. ### Phase 2 — Market Signal Scan (Is there demand?) For each candidate asset, run a rapid market scan: - Search Reddit, Discord, and community forums for people asking for this - Check if anyone is already selling it and at what price - Identify the gap between what exists and what the asset can do Key output: A "signal score" (1–10) for each candidate. Only proceed with assets scoring 6+. See `references/market-signal-scan.md` for search patterns and scoring criteria. ### Phase 3 — Product Architecture (What exactly is the product?) Design the product using the 3-layer model: 1. **Core Transformation** — What problem does it solve? What is the before/after? 2. **Delivery Mechanism** — How is it delivered? (service, digital download, SaaS, agent, course) 3. **Expansion Path** — What does the buyer buy next? Apply the Two-Tier Rule: every product line should have a $99–$599 entry product and a $999–$4,999 expansion product. One-time pricing only. No subscriptions. See `references/product-architecture.md` for the full 3-layer model and Two-Tier Rule examples. ### Phase 4 — Pricing & Positioning (What does it cost and why?) Use the Pricing Triangle to set price: - **Floor**: What does it cost you to deliver? - **Ceiling**: What is the buyer's perceived value? - **Anchor**: What do competitors charge? Price slightly above market average. State the price plainly — no quote requests when a price is listed. See `references/pricing-strategy.md` for the full Pricing Triangle, market research method, and objection-handling scripts. ### Phase 5 — Landing Page & Marketing Brief Build the landing page using the Dark Luxury Concierge design system (or adapt to vertical): - Hero with primary transformation message - Problem section (3 pain points, specific and emotional) - Process section (4 steps, numbered, concrete) - Pricing card (animated, one-time price, no subscription) - Social proof (real quotes, not generic testimonials) - CTA (direct booking link, not mailto) Generate the marketing brief covering: target personas, messaging hierarchy, campaign channels, and 90-day success metrics. See `references/landing-page-spec.md` for the full design system, section structure, and copy formulas. See `references/marketing-brief-template.md` for the brief structure. ### Phase 6 — Implementation Build Plan Produce a phased build plan with: - Week 1: Core deliverable (the thing you sell) - Week 2: Delivery infrastructure (booking, payment, onboarding) - Week 3: Marketing activation (3 communities, content proof) - Month 2: Paid amplification (only after 3 paid clients) Include a 90-day revenue target and the routing rule for which AI model to use for each task type. See `references/build-plan-template.md` for the full plan structure. ## Vertical Scaling To go vertical with an existing product into a new industry: 1. Re-run Phase 2 (market scan) for the new vertical 2. Re-run Phase 3 (product architecture) — the core transformation changes, the delivery mechanism usually stays the same 3. Re-run Phase 4 (pricing) — different verticals have different price ceilings 4. Re-run Phase 5 (landing page) — swap industry-specific language and pain points 5. Keep Phase 6 (build plan) mostly the same See `references/vertical-scaling-playbook.md` for industry-specific templates: legal, healthcare, real estate, e-commerce, coaching, and SaaS. ## Key Rules - **One-time pricing only.** No subscriptions. No "request a quote" when a price is listed. - **Two-tier structure always.** Entry product + expansion product. Never a single offer. - **Price above average.** Slightly above market, not cheap, not inaccessible. - **Mermaid diagrams: no quotes in node labels.** Use plain text only — quoted strings break the parser. - **Landing page CTAs: no mailto.** Always a Calendly, Cal.com, or Typeform link. - **Model routing:** Gemini 2.5 Pro for UI/React components. Claude Sonnet for strategy and writing. GPT-5.2 Codex for bulk automated pipelines. ## Deliverables Checklist - [ ] Archive audit with ranked productizable assets - [ ] Market signal scores for top 3 candidates - [ ] Product architecture doc (3-layer model) - [ ] Pricing strategy with Pricing Triangle - [ ] Landing page (live, deployed) - [ ] Marketing brief (Google Drive) - [ ] 90-day implementation build plan (Google Drive) ## Related Skills `get-to-know-a-client`, `openclaw-monetization-launcher`, `brainstorming`, `writing-plans`, `skill-creator`, `vertical-expansion-blueprint`