| name | mailchimp-automation |
| description | Automate Mailchimp email marketing including campaigns, audiences, subscribers, segments, and analytics via Rube MCP (Composio). Always search tools first for current schemas. |
| type | skill |
| created | 2026-02-27T00:00:00.000Z |
| domain | communication-content |
| category | email-comms |
| risk | critical |
| source | community |
| tags | ["skill","communication-content","email-comms","mailchimp","automation"] |
Mailchimp Automation via Rube MCP
Automate Mailchimp email marketing workflows including campaign creation and sending, audience/list management, subscriber operations, segmentation, and performance analytics through Composio's Mailchimp toolkit.
Prerequisites
- Rube MCP must be connected (RUBE_SEARCH_TOOLS available)
- Active Mailchimp connection via
RUBE_MANAGE_CONNECTIONS with toolkit mailchimp
- Always call
RUBE_SEARCH_TOOLS first to get current tool schemas
Setup
Get Rube MCP: Add https://rube.app/mcp as an MCP server in your client configuration. No API keys needed — just add the endpoint and it works.
- Verify Rube MCP is available by confirming
RUBE_SEARCH_TOOLS responds
- Call
RUBE_MANAGE_CONNECTIONS with toolkit mailchimp
- If connection is not ACTIVE, follow the returned auth link to complete Mailchimp OAuth
- Confirm connection status shows ACTIVE before running any workflows
Core Workflows
1. Create and Send Email Campaigns
When to use: User wants to create, configure, test, and send an email campaign.
Tool sequence:
MAILCHIMP_GET_LISTS_INFO - List available audiences and get list_id [Prerequisite]
MAILCHIMP_ADD_CAMPAIGN - Create a new campaign with type, audience, subject, from name [Required]
MAILCHIMP_SET_CAMPAIGN_CONTENT - Set HTML content for the campaign [Required]
MAILCHIMP_SEND_TEST_EMAIL - Send preview to reviewers before live send [Optional]
MAILCHIMP_SEND_CAMPAIGN - Send the campaign immediately [Required]
MAILCHIMP_SCHEDULE_CAMPAIGN - Schedule for future delivery instead of immediate send [Optional]
Key parameters for MAILCHIMP_ADD_CAMPAIGN:
type: "regular", "plaintext", "rss", or "variate" (required)
recipients__list__id: Audience/list ID for recipients
settings__subject__line: Email subject line
settings__from__name: Sender display name
settings__reply__to: Reply-to email address (required for sending)