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Read SKILL.md and any companion files shown by SkillsMP before deciding whether to install.
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Based on SOC occupation classification
Showing SKILL.md
| name | copywriting |
| description | 当需要营销文案、广告语、产品描述等短文案时使用。区别于长文写作(writing)。 |
营销文案方法论。用最少的字打动最多的人。
核心原则: 说人话，讲利益，给行动。
AIDA 公式:
Attention — 抓眼球 (标题/首句)
Interest — 引兴趣 (痛点/好奇)
Desire — 激欲望 (利益/案例)
Action — 促行动 (CTA)
PAS 公式:
Problem — 指出问题
Agitate — 放大痛感
Solution — 给出方案
FAB 公式:
Feature — 功能特点
Advantage — 相比优势
Benefit — 用户利益