| name | revenue-lifecycle-design |
| description | Design a shared revenue lifecycle from audience/lead through qualification, opportunity, customer, expansion, renewal, and exit with explicit entry/exit rules and ownership. |
Revenue Lifecycle Design
Use when this procedure is the primary professional method needed for the assignment.
Procedure
- Confirm the decision or outcome this work must support, its scope, owner, constraints, and definition of success.
- Establish the evidence baseline using marketing/sales/CS processes, CRM objects, qualification criteria, contracts, and reporting needs. Do not fill material gaps with assumptions when they can change the result.
- Map current handoffs and systems, define canonical stages and required evidence, identify recycling/disqualification paths, assign owners, and align automation/reporting.
- Exercise realistic edge, failure, transition, or exception cases that could invalidate the result; record unresolved uncertainty explicitly.
- Validate the output against the original outcome and any neighboring professional contracts so this skill does not silently absorb another specialist's authority.
- Record the resulting artifact, measurements, decisions, provenance, and handoff information needed for another owner to reproduce or continue the work.
Quality gate
A record can be placed in exactly one authoritative lifecycle state with a clear next owner/action.