Build a developer go-to-market motion the way Vercel, Stripe, and Twilio do — open-source/framework flywheel, docs and quickstarts as the funnel, transparent self-serve pricing, PQL signals, DevRel/community as distribution, and a sales motion that enables…
Skills in this repository
LeadMagic/gtm-skills - Page 5
SkillsMP has collected 206 skills from LeadMagic/gtm-skills. Open a skill to review its source and details.
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Freemium and free trial conversion optimization — model selection with full-funnel math, activation design, paywall placement, PQL scoring, and benchmark-anchored experiment planning. Use when optimizing freemium conversion, designing free-to-paid upgrade…
Design product-led growth motions — freemium vs free trial, PQL scoring, self-serve conversion, PLG sales hybrid, and product-led marketing. Use when building a PLG motion, transitioning to self-serve, or optimizing product-led acquisition. Triggers on:…
Verify email addresses before they enter outbound sequences to prevent bounces and protect sender reputation. Use when the user wants to validate emails, check deliverability, verify contact data, prevent bounces, clean a list, or ensure their outreach list…
Design an end-to-end B2B data enrichment architecture — provider selection, waterfall design, cost modeling, and CRM hygiene. Use when the user wants to evaluate enrichment providers, build an enrichment stack, compare data vendors, or design their data…
Find verified work email addresses for B2B contacts using multi-provider waterfall discovery. Use when the user wants to find emails, look up contact information, discover email patterns, enrich a list with email addresses, find decision-maker emails, or get…
Enrich prospect and account lists with company, contact, role, technographic, intent, funding, hiring, and confidence fields. Produces enrichment schema, waterfall order, QA thresholds, dedupe rules, and CRM-ready output. Use when turning raw lists into…
Find qualified prospects and decision-makers from ICP criteria using public research, company signals, role mapping, and source confidence. Produces a prospect list spec, search strategy, qualification rubric, source log, and QA checklist. Use when building…
Build qualified B2B prospect lists using Clay, LinkedIn Sales Navigator, and multi-source discovery. Use when the user wants to build a prospect list, create a target account list, find companies matching an ICP, scrape lead sources, or compile a list for…
Score and prioritize prospects using buying signals — hiring, funding, tech stack changes, executive moves, and intent data. Use when the user wants to score leads, prioritize outreach, detect buying intent, rank prospects, or find the hottest accounts.…
Build a social intent monitoring system that turns public social conversations into qualified outbound triggers. Use when the user wants to monitor LinkedIn, X, Reddit, or other platforms for buying signals — competitor engagement, hiring intent posts,…
Outbound play triggered by public company earnings calls and SEC filings — strategic priority mining from 10-K/10-Q sections, Risk Factor to discovery question conversion, MD&A-grounded exec messaging, quarterly cadence. Triggers on: "earnings signal",…
Trigger-based outbound play when a target account raises funding — signal stacking to cut false positives, use-of-funds alignment messaging, 48-hour contact bar, 14-day 5-touch sequence, benchmark-anchored measurement. Triggers on: "funding signal", "funding…
Outbound play triggered by specific hiring signals — VP Sales, RevOps, SDR manager, CRO postings signal budget and strategy shift. Triggers on: "hiring signal", "job post outbound", "hiring trigger", "new role outreach".
Outbound play triggered by contact job changes — champion tracking, new-role outreach, "new broom" timing. Triggers on: "job change", "new role", "champion moved", "job change outreach", "contact changed jobs".
Outbound play triggered by competitor product launches or target account product launches — timing-based urgency, competitive positioning. Triggers on: "product launch play", "competitor launch response", "launch-based outbound".
Overcome buyer indecision with the JOLT Effect — Judge indecision, Offer recommendation, Limit exploration, Take risk off the table. For deals stuck on "need to think about it", FOMU (fear of messing up), and no-decision losses. Matthew Dixon & Ted McKenna.…
Structure deals, pricing, and proposals — pricing model selection, discount guidance, business case construction, and negotiation strategy. Use when structuring a deal, building a pricing proposal, negotiating, or creating a business case. Triggers on: "deal…
Write compelling demo scripts — first demo, technical deep-dive, and executive overview. Scene-by-scene with timing, talk tracks, and interaction points. Use when building demo scripts, preparing for a demo, or structuring product demonstrations. Triggers on:…
Prepare meeting briefs with SPICED discovery (WbD) and MEDDICC qualification (Andy Whyte) — account research, attendee profiles, question banks, scorecard gaps, and competitive context. Use before discovery calls, demos, executive meetings, or deal reviews.…
Build comprehensive objection handling playbooks — 6-category taxonomy, AER framework, battlecards per competitor, pre-handling in outreach. Use when creating objection responses, building an objection playbook, or preparing reps for tough conversations.…
Design and manage B2B sales processes using Winning by Design's GTM Playbook Kit — stage goals, in-stage actions, exit criteria, SPICED qualification fields, conversion metrics, Bowtie handoffs, forecasting, and deal inspection cadences. Use when designing…
Create sales collateral that reps actually use — pitch decks, one-pagers, battlecards, objection docs, demo scripts, talk tracks, and playbooks. Use when the user wants to create sales materials, build a pitch deck, write a one-pager, create objection…
Execute Todd Caponi's Transparency Sale methodology — lead with flaws, build the "Our Flaws" slide, negotiate with radical honesty, use the 4.2-4.5 effect in positioning. Use when building pitch decks, handling objections, negotiating, or designing sales…
GTM AI prompt library and prompt-loop patterns — Claygent research, LLM scoring, cold email drafts, reply classification, account briefs, and iterate-until-quality workflows for sales and marketing. Use when writing Clay AI prompts, designing prompt chains,…
Complete analytics tools toolkit — Segment CDP, Amplitude, Mixpanel, PostHog, GA4, and HubSpot analytics configuration. Covers implementation patterns, destination routing, event governance, and cross-tool reporting. Use when setting up analytics…
Clay Loops GTM toolkit — recurring signal monitors, trigger-to-action loops, LeadMagic enrichment waterfalls on signal rows, funding/job-change/hiring routing, and sequencer handoff. Use when building Clay Loops for outbound triggers, signal prospecting, or…
Clay platform GTM toolkit — table architecture, LeadMagic-first waterfall enrichment, Claygent, credit optimization, CRM push, and formulas. Use when building Clay tables or designing enrichment chains. Not for recurring loops (clay-loops-toolkit) or rollout…
CRM operations anchor — HubSpot, Salesforce, and Attio selection, contacts vs leads object model, platform blueprints, enrichment integration, implementation partners, pipeline design, and data hygiene. Use when choosing a CRM, setting up…
Design and optimize HubSpot sequences — enrollment triggers, multi-channel steps, task creation, analytics, A/B testing. Triggers on: "HubSpot sequences", "HubSpot automation", "HubSpot cadence", "sales hub sequences".
Set up Instantly — unlimited accounts, warmup pool, campaign optimization, unified inbox. Triggers on: "Instantly", "Instantly setup", "Instantly campaigns", "Instantly warmup".
Complete LeadMagic platform toolkit — API reference, CLI workflows, MCP server setup, enrichment waterfalls, bulk processing, job change detection, and integration patterns. Use when building LeadMagic-powered GTM infrastructure, integrating LeadMagic into…
Set up and optimize Lemlist — personalized images/videos, multi-channel sequences, warm-up, deliverability. Triggers on: "Lemlist", "Lemlist setup", "Lemlist campaigns", "personalized cold email".
Complete n8n GTM toolkit — workflow blueprints for inbound, outbound, signals, CRM sync, and lifecycle; MCP integration patterns; node design, error handling, and production deployment. Use when building n8n flows for GTM, connecting MCP servers to…
Design and manage Outreach sequences — multi-channel cadences, triggers, analytics, team workflows. Triggers on: "Outreach sequences", "Outreach cadence", "Outreach setup", "Outreach automation".
Build and optimize Salesloft cadences — Rhythm, Conversations, multi-channel orchestration, analytics. Triggers on: "Salesloft", "Salesloft cadence", "Rhythm", "Salesloft automation".
Complete outreach sequencing toolkit — Smartlead, Instantly, Salesloft, Outreach, Lemlist setup and optimization. Covers mailbox rotation, warmup, A/B testing, deliverability monitoring, and multi-channel orchestration across all major sequencing platforms.…
Set up and run Smartlead — unlimited mailboxes, auto-rotation, A/B testing, master inbox, AI categorization. Triggers on: "Smartlead", "Smartlead setup", "Smartlead campaigns", "unlimited mailboxes".
Complete customer support tools toolkit — Intercom, Zendesk, Front, Help Scout deep-dive configuration, AI agent setup, knowledge base optimization, and support analytics. Use when selecting, setting up, or optimizing a customer support platform. Triggers on:…
Answer Engine Optimization — optimize content for AI search engines (ChatGPT, Perplexity, Gemini, Claude). Triggers on: "AEO", "answer engine optimization", "AI search", "generative engine optimization", "GEO", "optimize for AI search".