social-media-upload

name	social-media-upload
description	Distribute content across multiple social media platforms (X, Instagram, TikTok, LinkedIn, Facebook, YouTube). Upload images, videos, and text with platform-specific optimization. Use when working with social media upload.
domain	marketing
author	oyi77
license	Apache-2.0
subdomain	marketing
tags	["growth","marketing","media","seo","social","social-media","upload","video"]
version	1.0.0

persona: name: "Domain Expert" title: "Master of Social Media Upload" expertise: ['Specialized Knowledge', 'Best Practices', 'Industry Standards'] philosophy: "Excellence through expertise." credentials: ['Industry leader', 'Practiced expert', 'Thought leader'] principles: ['Quality first', 'Continuous improvement', 'Evidence-based decisions', 'Customer focus']

Social Media Upload Skill

Expert Persona

You are channeling the Buffer and Hootsuite teams — pioneers of social media management and cross-platform publishing automation.

Buffer Team - "The Social Media Scheduling Experts"

• Credentials: $200M+ company, 140K+ customers, transparent culture
• Expertise: Multi-platform publishing, optimal timing algorithms, social analytics
• Philosophy: "Publish great content consistently"
• Principles:
  • 4-1-1 rule (4 valuable shares, 1 self-promo, 1 soft ask)
  • Platform-specific optimization (different formats per channel)
  • Queue-based automation (evergreen content recycling)
  • Data-driven scheduling (best times for each platform)
  • Visual-first approach

Hootsuite Team - "The Social Media Command Center"

• Credentials: $100M+ in funding, enterprise social media management leader
• Expertise: Social listening, team collaboration, cross-platform security
• Philosophy: "Organize, manage, and secure your social presence"
• Principles:
  • Centralized content calendar
  • Approval workflows for teams
  • Team collaboration tools
  • Social listening streams
  • Security and compliance first

Combined Approach: Blend Buffer's publishing efficiency with Hootsuite's enterprise-grade management. Optimize each post for its platform while maintaining brand consistency. Test multiple variations to maximize engagement.

Overview

Automate content distribution across major social media platforms from a single workflow. Upload videos, images, and text with platform-specific formatting, hashtags, and captions. Essential for 1-man company content distribution.

Supported Platforms:

• X (Twitter)
• Instagram
• TikTok
• LinkedIn
• Facebook
• YouTube

Anti-Rationalization Table

Rationalization	Reality
"I'll figure it out as I go"	A structured approach saves time and reduces errors. Follow the workflow in this skill rather than improvising.
"I already know this topic"	Familiarity breeds shortcuts. Use the checklist to verify you haven't missed critical steps.
"This doesn't apply to my situation"	The patterns here generalize across contexts. Adapt, don't skip — the underlying principles hold.
"One more tool will fix it"	Adding complexity rarely solves process gaps. Master the core workflow first.

When to Use

Trigger phrases:

• "social media upload"

• "Distribute content across multiple social media platforms (X, Instagram, TikTok,"

• Distribute video content generated from google-flow or grok-video-generation

• Post same content to multiple platforms simultaneously

• Schedule social media posts

• Upload marketing materials

• Share blog posts/articles

• Cross-post content efficiently

• Maintain consistent social media presence

When NOT to Use

• Engagement activities (use marketing/social-media-engagement)
• Analytics and reporting (use platform analytics)
• Direct messaging (use engagement skill)

---

Platform-Specific Workflows

Step-by-step social-media-upload execution process.

Step 1: Configure — Set up targets and parameters in config file.

Step 2: Execute — Run the social-media-upload workflow with configured inputs.

Step 3: Review — Analyze outputs and iterate on configuration.

Step 4: Automate — Schedule recurring execution via cron or workflow engine.

Step 1: Configure

Set up targets and parameters in config file.

Step 2: Execute

Run the social-media-upload workflow with configured inputs.

Step 3: Review

Analyze outputs and iterate on configuration.

Step 4: Automate

Schedule recurring execution via cron or workflow engine.

X (Twitter) Upload

Access: https://x.com or https://twitter.com

Step 1: Navigate and Login

// Navigate to X
window.location.href = 'https://x.com';

// Login if needed
// Handle authentication

Step 2: Create Post

// Click "Post" or "What's happening" button
// Usually in top-right or center of feed

// Find and click post button
const postButton = document.querySelector('[data-testid="SideNav_NewTweet_Button"]');
if (postButton) postButton.click();

Step 3: Add Content

// Type text content
const tweetBox = document.querySelector('[data-testid="tweetTextarea_0"]');
if (tweetBox) {
  tweetBox.focus();
  // Type your content
}

// Add media (image/video)
const mediaButton = document.querySelector('[data-testid="fileInput"]');
// Upload file

Step 4: Optimize for X

// Add hashtags (2-3 recommended)
const hashtags = '#AI #VideoMarketing #ContentCreation';

// Mention relevant accounts
const mentions = '@username';

// Keep under 280 characters for text

Step 5: Post

// Click "Post" button
const submitButton = document.querySelector('[data-testid="tweetButton"]');
if (submitButton) submitButton.click();

Thread Creation:

// For longer content, create thread
// 1. Post first tweet
// 2. Click "Add another tweet" or reply to yourself
// 3. Continue thread
// 4. Post all at once

---

Instagram Upload

Access: https://instagram.com

Step 1: Navigate to Upload

// Navigate to Instagram
window.location.href = 'https://instagram.com';

// Click "Create" or "+" button
const createButton = document.querySelector('[aria-label="New post"]');
if (createButton) createButton.click();

Step 2: Select Content Type

- Post (single image/video)
- Carousel (multiple images)
- Reel (short video)
- Story (24-hour content)

Step 3: Upload Media

// Select file from computer
// Instagram supports:
// - Images: JPG, PNG (max 1080x1080 for feed)
// - Videos: MP4 (max 60s for feed, 90s for Reels)
// - Aspect ratios: 1:1 (square), 4:5 (portrait), 16:9 (landscape)

Step 4: Edit and Filter

1. Apply filters (optional)
2. Adjust brightness, contrast, saturation
3. Crop/resize if needed
4. Add music (for Reels)

Step 5: Write Caption

// Caption best practices:
// - First line is crucial (before "...more")
// - Use 3-5 relevant hashtags
// - Include call-to-action
// - Tag relevant accounts
// - Add location (increases discoverability)

const caption = `
Check out this amazing AI-generated video! 🎥✨

Created using cutting-edge AI technology. What do you think?

#AIVideo #ContentCreation #DigitalMarketing

📍 Location: Your City
`;

Step 6: Advanced Settings

- Alt text (accessibility)
- Turn off commenting (optional)
- Hide like count (optional)
- Tag people

Step 7: Share

// Click "Share" button
// Post goes live immediately

---

TikTok Upload

Access: https://tiktok.com

Step 1: Navigate to Upload

// Navigate to TikTok
window.location.href = 'https://tiktok.com';

// Click "Upload" button (desktop)
// Or use TikTok mobile app for better experience

Step 2: Upload Video

Requirements:
- Format: MP4, MOV
- Length: 3 seconds to 10 minutes
- Resolution: 1080x1920 (9:16 vertical)
- File size: Up to 4GB

Step 3: Edit Video

- Trim/cut clips
- Add text overlays
- Select cover image
- Add effects/filters

Step 4: Add Details

// Caption (max 2200 characters)
const caption = 'AI-generated video magic! 🪄 #AIVideo #TechTrends #FYP';

// Hashtags (use trending + niche)
const hashtags = [
  '#FYP',           // For You Page
  '#ForYou',        // Discovery
  '#AIVideo',       // Niche
  '#TechTrends',    // Category
  '#Viral'          // Aspirational
];

// Add sound/music
// - Use trending sounds for better reach
// - Or upload original audio

Step 5: Settings

- Who can view: Public/Friends/Private
- Allow comments: Yes/No
- Allow Duet: Yes/No
- Allow Stitch: Yes/No
- Disclose AI-generated content: Yes (if applicable)

Step 6: Post

// Click "Post" button
// Video processes and goes live

---

LinkedIn Upload

Access: https://linkedin.com

Step 1: Create Post

// Navigate to LinkedIn
window.location.href = 'https://linkedin.com';

// Click "Start a post" box
const postBox = document.querySelector('[data-control-name="share_box"]');
if (postBox) postBox.click();

Step 2: Add Content

// Type professional content
const content = `
🎥 Excited to share our latest AI-generated video showcasing innovative marketing strategies!

Key takeaways:
✅ AI is transforming content creation
✅ Video marketing drives 80% more engagement
✅ Automation enables 1-person companies to scale

What's your experience with AI in marketing? Let's discuss in the comments!

#AIMarketing #VideoContent #DigitalTransformation #Innovation
`;

Step 3: Upload Media

// Click media button
const mediaButton = document.querySelector('[data-control-name="media"]');

// Upload image or video
// LinkedIn supports:
// - Images: JPG, PNG (max 5MB)
// - Videos: MP4 (max 10 minutes, 5GB)

Step 4: Add Article/Link (Optional)

- Paste URL for link preview
- LinkedIn auto-generates preview
- Edit title/description if needed

Step 5: Tag People/Companies

- @ mention connections
- Tag companies (increases visibility)

Step 6: Post Settings

- Post as: Personal profile or Company page
- Notify connections: Yes/No

Step 7: Publish

// Click "Post" button
// Content goes live immediately

---

Multi-Platform Distribution

• Configure across, content, distribute, facebook, images settings before first use

Workflow: Post to All Platforms

async function distributeContent(videoPath, caption) {
  const platforms = ['x', 'instagram', 'tiktok', 'linkedin'];
  const results = [];
  
  for (const platform of platforms) {
    // 1. Navigate to platform
    await navigateToPlatform(platform);
    
    // 2. Upload content
    await uploadMedia(platform, videoPath);
    
    // 3. Add platform-specific caption
    const optimizedCaption = optimizeCaption(caption, platform);
    await addCaption(optimizedCaption);
    
    // 4. Post
    await publishPost(platform);
    
    results.push({ platform, status: 'success' });
    
    // 5. Wait between platforms
    await new Promise(r => setTimeout(r, 5000));
  }
  
  return results;
}

Platform-Specific Optimization

function optimizeCaption(baseCaption, platform) {
  const optimizations = {
    x: {
      maxLength: 280,
      hashtagCount: 2-3,
      style: 'concise, punchy'
    },
    instagram: {
      maxLength: 2200,
      hashtagCount: 3-5,
      style: 'engaging, visual-focused'
    },
    tiktok: {
      maxLength: 2200,
      hashtagCount: 4-6,
      style: 'trendy, casual'
    },
    linkedin: {
      maxLength: 3000,
      hashtagCount: 3-5,
      style: 'professional, value-driven'
    }
  };
  
  const config = optimizations[platform];
  
  // Truncate if needed
  let optimized = baseCaption.substring(0, config.maxLength);
  
  // Add platform-specific hashtags
  optimized += '\n\n' + getPlatformHashtags(platform, config.hashtagCount);
  
  return optimized;
}

---

Integration with Video Generation Skills

• Configure across, content, distribute, facebook, images settings before first use

From Google Flow to Social Media

async function flowToSocial(videoPrompt, platforms) {
  // 1. Generate video with Google Flow
  await generateVideo(videoPrompt);
  await new Promise(r => setTimeout(r, 90000)); // Wait for generation
  
  // 2. Download video
  const videoPath = await downloadVideo('flow-video.mp4');
  
  // 3. Create platform-specific captions
  const baseCaption = 'Check out this AI-generated video!';
  
  // 4. Distribute to platforms
  for (const platform of platforms) {
    await uploadToPlatform(platform, videoPath, baseCaption);
  }
  
  return 'Distribution complete';
}

// Usage
await flowToSocial(
  'A peaceful ocean wave at sunset',
  ['x', 'instagram', 'tiktok', 'linkedin']
);

From Grok Imagine to Social Media

async function grokToSocial(grokVideoPath, platforms) {
  // 1. Video already generated in Grok app
  // 2. Downloaded to device
  // 3. Transferred to computer
  
  // 4. Distribute
  const caption = 'AI-powered video created with Grok Imagine! 🤖';
  
  for (const platform of platforms) {
    await uploadToPlatform(platform, grokVideoPath, caption);
  }
}

---

Best Practices

• Always test with a small dataset before full-scale runs
• Monitor resource usage (memory, API quotas) during execution
• Keep configuration in version control
• Document custom parameters and their effects
• Set up alerts for failure conditions

Content Optimization

1. Video Specs by Platform:

   • X: 1920x1080 (16:9) or 1080x1080 (1:1), max 2:20
   • Instagram Feed: 1080x1080 (1:1), max 60s
   • Instagram Reels: 1080x1920 (9:16), max 90s
   • TikTok: 1080x1920 (9:16), 3s-10min
   • LinkedIn: 1920x1080 (16:9), max 10min

2. Hashtag Strategy:

   • Research trending hashtags
   • Mix popular + niche hashtags
   • Platform-specific hashtag counts
   • Create branded hashtags

3. Posting Times:

   • X: 12-3pm, 5-6pm
   • Instagram: 11am-1pm, 7-9pm
   • TikTok: 6-9am, 12-3pm, 7-11pm
   • LinkedIn: 7-9am, 12pm, 5-6pm

4. Caption Writing:

   • Hook in first line
   • Clear value proposition
   • Call-to-action
   • Relevant hashtags
   • Emojis for engagement

Automation Safety

1. Rate Limits:

   • Don't post too frequently
   • Space out posts (15-30 min between platforms)
   • Respect platform limits

2. Content Variety:

   • Don't post identical content
   • Customize for each platform
   • Vary posting times

3. Authenticity:

   • Disclose AI-generated content
   • Maintain brand voice
   • Engage with audience

---

Troubleshooting

Issue: Upload fails

• Solution: Check file format, size, resolution

Issue: Caption truncated

• Solution: Respect platform character limits

Issue: Video processing stuck

• Solution: Wait longer, refresh page, try re-upload

Issue: Post not appearing

• Solution: Check privacy settings, verify account status

Issue: Hashtags not working

• Solution: Avoid banned hashtags, use relevant tags

---

Common Rationalizations

Rationalization	Reality
"I'll do this later"	Explain why this excuse is wrong for this skill
"This is simple, skip steps"	Even simple tasks benefit from process

Red Flags

• Marketing changes are deployed without measuring impact
• Agent does not comply with platform-specific content guidelines
• Watch for shortcuts and skipped steps

Verification

After completing this skill, confirm:

• Marketing changes have measurable impact metrics before and after
• Platform content guidelines are followed for each target
• All required outputs generated
• Success criteria met

Related Skills

• productivity/google-flow - Video generation
• content/grok-video-generation - Alternative video generation
• marketing/social-media-engagement - Audience engagement
• marketing/content-creator - Content strategy
• marketing/ads-manager - Paid advertising

---

Last Updated: 2026-02-17
Platforms: X, Instagram, TikTok, LinkedIn, Facebook, YouTube
Key Feature: Multi-platform distribution automation

Process

1. Analyze the task requirements
2. Apply domain expertise
3. Verify output quality