cross-border-selling

Plans international selling strategies with localization, shipping, duties/taxes, and compliance considerations.

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Repository: SkyyRoseLLC/DevSkyy
Last source activity: July 9, 2026 at 16:28
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name	cross-border-selling
description	Plans international selling strategies with localization, shipping, duties/taxes, and compliance considerations.
allowed-tools	Read Write Glob
metadata	{"author":"matthewhitcham","version":"1.0"}

Cross-Border Selling

When to Use This Skill

Use this skill when you need to:

Expand your e-commerce business into international markets
Plan localization strategy for product listings, pricing, and customer experience
Navigate shipping logistics, duties, and taxes for cross-border orders
Ensure compliance with international selling regulations

DO NOT use this skill for domestic expansion, import/wholesale purchasing, or setting up a physical retail presence abroad. This is for online sellers shipping products internationally.

Core Principle

INTERNATIONAL SELLING IS NOT JUST ADDING COUNTRIES TO YOUR SHIPPING ZONES — IT REQUIRES LOCALIZED PRICING, CLEAR DUTY EXPECTATIONS, AND TRUST-BUILDING FOR BUYERS WHO CANNOT TOUCH YOUR PRODUCT.

Phase 1: Market Assessment

Required Inputs

Input	What to Ask	Default
Current market	"Where do you sell now?"	United States

Element	Action
Language	Translate key pages (product, checkout, FAQ, returns) — do not rely on auto-translate
Measurements	Convert to metric system for non-US markets
Date formats	Use DD/MM/YYYY for most international markets
Payment methods	Add local options (iDEAL for Netherlands, Klarna for EU, etc.)
Trust signals	Display local trust badges, reviews from local buyers

Method	Speed	Cost	Best For
Standard international mail	2-4 weeks	Low	Low-value items, testing markets
International express (DHL, FedEx, UPS)	3-7 days	High	High-value items, premium experience
Regional fulfillment center	2-5 days	Medium	High-volume markets (use 3PL in-country)
Marketplace fulfillment (FBA, etc.)	1-3 days	Medium	Already selling on that marketplace

## Duties & Tax Considerations

**DDP vs. DDU:**
- DDP (Delivered Duty Paid) — you pay duties upfront, customer gets no surprise fees ✓
- DDU (Delivered Duty Unpaid) — customer pays duties on delivery, causes refusals and complaints ✗

**Key thresholds (examples — verify current rates):**
- EU: VAT on all goods, IOSS for items under €150
- UK: VAT on all goods, duty on items over £135
- Canada: De minimis $20 CAD (very low — most orders incur duty)
- Australia: GST on all goods sold by overseas vendors with $75K+ AUD revenue

**HS codes:** Classify products with correct Harmonized System codes for accurate duty calculation

Metric	Target
International revenue as % of total	10-30% within first year
International order return rate	Under 5%
Customs clearance issue rate	Under 2% of shipments
Customer satisfaction by market	On par with domestic ratings