| name | consent-platform-eval |
| title | Evaluating Consent Management Platforms |
| description | Framework for evaluating and selecting Consent Management Platforms (CMPs). Covers TCF v2.2 certification requirements, Global Privacy Control support, multi-regulation compliance (GDPR, CCPA, LGPD), A/B testing capabilities, API integration options, reporting features, and a structured vendor comparison methodology. |
| author | mukul975 |
| author_url | https://github.com/mukul975/Privacy-Data-Protection-Skills/tree/main/skills/privacy/consent-platform-eval |
| license | Apache-2.0 |
| version | 0.1.0 |
| execution_mode | open |
| jurisdiction | cross-jurisdiction |
| practice | data-protection |
| language | en |
Evaluating Consent Management Platforms
Overview
A Consent Management Platform (CMP) is the technology layer that handles cookie consent collection, preference management, consent record storage, and signal propagation to downstream systems. Selecting the right CMP is critical for compliance with GDPR, ePrivacy, CCPA/CPRA, LGPD, and other regulations. The IAB Transparency and Consent Framework (TCF) v2.2 certification is a key differentiator for CMPs operating in the EU advertising ecosystem.
Evaluation Criteria
Category 1: Regulatory Compliance (Weight: 30%)
| Criterion | Description | Scoring |
|---|
| TCF v2.2 Certification | CMP is registered with IAB Europe and passes compliance audits | Required for EU advertising |
| GDPR Compliance | Supports Art. 7 consent requirements, Art. 7(3) withdrawal, Art. 7(1) records | Mandatory for EU operations |
| CCPA/CPRA Support | Supports "Do Not Sell" opt-out, GPC signal detection, CPRA requirements | Required for US operations |
| LGPD Support | Brazilian data protection law consent requirements | Required for Brazil operations |
| GPC Support | Detects and honors Global Privacy Control (Sec-GPC: 1) signal | Required for CA, CO, CT, MT, TX, OR |
| CNIL Compliance | Equal prominence accept/reject, 6-month reconsent, no cookie walls | Required for French operations |
| Multi-Jurisdiction | Ability to apply different consent rules based on user location | Critical for global operations |
| Cookie Scanning | Automated scanning to detect and classify all cookies on the site | Important for completeness |
Category 2: Technical Capabilities (Weight: 25%)
| Criterion | Description | Scoring |
|---|
| API Integration | RESTful API for consent state queries from backend systems | Critical for server-side enforcement |
| Tag Manager Integration | Native integration with Google Tag Manager, Tealium, Segment | Reduces implementation effort |
| SDK Availability | Mobile SDKs (iOS, Android) and server-side SDKs | Required for mobile apps |
