all-marketing

name	all-marketing
description	Full-spectrum marketing and SEO skill library with 160+ specialist skills. Use for any marketing task — SEO (technical, on-page, content, off-page, local, programmatic, entity), content creation, paid ads (Google, Meta, LinkedIn, TikTok, YouTube, Reddit, CTV, display, native), web pages (landing, pricing, homepage, blog, docs, features, FAQ, legal, utility), web components (hero, nav, CTA, testimonials, popups, breadcrumb), channels (email, affiliate, influencer, referral, PR, community), platforms (Reddit, LinkedIn, TikTok, YouTube, X, Medium, GitHub), strategies (GTM, cold start, product launch, branding, PMF, retention, growth funnel, pricing, localization, GEO), and analytics (GA4, Search Console, rank tracking). Use whenever user mentions robots.txt, sitemap, canonical, Core Web Vitals, schema markup, keyword research, link building, copywriting, landing page, cold start, Product Hunt, SEO audit, content strategy, social media, or any marketing/SEO topic. Use when this capability is needed.
metadata	{"author":"BigY0shi"}

Marketing & SEO Skills Library

A library of 160+ specialist skills covering every domain of digital marketing. Each skill is a focused SKILL.md with frameworks, workflows, and production-ready guidance.

How to Use

1. Identify the right skill(s) — match the user's request to one or more skills in the routing table below. When in doubt, check the "Key triggers" column.
2. Read the sub-skill — use the Read tool on the path skills/<skill-path>.md (relative to this file's directory).
3. Apply it — follow the sub-skill's instructions to complete the task.
4. Chain skills — for multi-step work, read related skills in dependency order (e.g., technical SEO → on-page → content).

Project context: Always check whether project-context.md exists in .claude/ or .cursor/ before running any skill. Sub-skills read it automatically for tailored output. Prompt the user to fill one in if they haven't already.

Skip intro: If the user says "skip intro" or "just do it," go straight to the actionable output — skip preamble.

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Routing Table

SEO — Technical

Skill	Path	Key triggers
robots-txt	skills/seo/technical/robots.md	robots.txt, AI crawlers, Googlebot, crawl rules, disallow
xml-sitemap	skills/seo/technical/sitemap.md	sitemap.xml, XML sitemap, sitemap index, sitemap submission
canonical-tag	skills/seo/technical/canonical.md	canonical, duplicate content, canonical URL, self-referencing
indexing	skills/seo/technical/indexing.md	indexing issues, noindex, de-index, Search Console coverage
indexnow	skills/seo/technical/indexnow.md	IndexNow, Bing indexing, faster indexing, real-time crawl
site-crawlability	skills/seo/technical/crawlability.md	crawlability, redirect chains, broken links, orphan pages, pagination
core-web-vitals	skills/seo/technical/core-web-vitals.md	Core Web Vitals, LCP, INP, CLS, page speed, PageSpeed Insights
mobile-friendly	skills/seo/technical/mobile-friendly.md	mobile-first indexing, mobile usability, viewport, touch targets
rendering-strategies	skills/seo/technical/rendering-strategies.md	SSR, SSG, CSR, ISR, server-side rendering, JavaScript SEO

SEO — On-Page

Skill	Path	Key triggers
title-tag	skills/seo/on-page/title.md	title tag, page title, <title>, SERP title, title optimization
meta-description	skills/seo/on-page/description.md	meta description, SERP snippet, click-through rate, description tag
featured-snippet	skills/seo/on-page/featured-snippet.md	featured snippet, position zero, answer box, rich snippet
serp-features	skills/seo/on-page/serp-features.md	SERP features, People Also Ask, knowledge panel, rich results
page-metadata	skills/seo/on-page/metadata.md	hreflang, meta robots, charset, viewport meta, page metadata
open-graph	skills/seo/on-page/open-graph.md	Open Graph, OG tags, og:title, og:image, social sharing preview
twitter-cards	skills/seo/on-page/twitter-cards.md	Twitter Card, X card, summary card, large image card
schema-markup	skills/seo/on-page/schema.md	schema markup, structured data, JSON-LD, Schema.org, rich results
internal-links	skills/seo/on-page/internal-links.md	internal links, link equity, anchor text, silo structure
url-structure	skills/seo/on-page/url-structure.md	URL structure, URL slug, URL hierarchy, permalink, URL optimization
heading-structure	skills/seo/on-page/heading.md	headings, H1, H2, H3, heading hierarchy, heading optimization
image-optimization	skills/seo/on-page/image-optimization.md	image SEO, alt text, WebP, image compression, LCP image, lazy loading
video-optimization	skills/seo/on-page/video-optimization.md	video SEO, VideoObject schema, video sitemap, video thumbnail

SEO — Content, Off-Page, Tactics

Skill	Path	Key triggers
keyword-research	skills/seo/content/keyword-research.md	keyword research, search intent, keyword difficulty, keyword volume
content-strategy	skills/seo/content/content-strategy.md	content strategy, content clusters, pillar pages, topic clusters
content-optimization	skills/seo/content/content-optimization.md	content optimization, word count, keyword density, content gaps
eeat-signals	skills/seo/content/eeat-signals.md	E-E-A-T, author bio, trust signals, YMYL, expertise, authority
competitor-research	skills/seo/content/competitor-research.md	competitor research, competitor SEO, content gap, SERP competitor
link-building	skills/seo/off-page/link-building.md	link building, backlink acquisition, outreach, guest posting, HARO
backlink-analysis	skills/seo/off-page/backlink-analysis.md	backlink audit, toxic links, disavow, backlink profile, Ahrefs
local-seo	skills/seo/local.md	local SEO, Google Business Profile, NAP, local citations, GMB
entity-seo	skills/seo/entity-seo.md	entity SEO, Knowledge Graph, Knowledge Panel, Organization schema
parasite-seo	skills/seo/parasite-seo.md	parasite SEO, Medium SEO, Reddit SEO, Grokipedia, high-authority platforms
programmatic-seo	skills/seo/programmatic-seo.md	programmatic SEO, template pages, data-driven pages, pages at scale
seo-strategy	skills/strategies/seo.md	SEO strategy, SEO plan, SEO roadmap, where to start SEO, SEO workflow

Content

Skill	Path	Key triggers
copywriting	skills/content/copywriting.md	copywriting, headlines, CTAs, ad copy, AIDA, PAS, landing page copy
video-marketing	skills/content/video.md	video script, video marketing, short-form video, YouTube script, hooks
visual-content	skills/content/visual-content.md	visual content, infographics, social images, image planning, repurposing
translation	skills/content/translation.md	translation, localization content, glossary, human vs machine translation

Paid Ads

Skill	Path	Key triggers
google-ads	skills/paid-ads/google-ads.md	Google Ads, Search ads, PPC, Quality Score, Performance Max, Google CPC
meta-ads	skills/paid-ads/meta-ads.md	Meta ads, Facebook ads, Instagram ads, lookalike audience, Facebook pixel
linkedin-ads	skills/paid-ads/linkedin-ads.md	LinkedIn ads, B2B ads, Lead Gen Forms, LinkedIn sponsored content
reddit-ads	skills/paid-ads/reddit-ads.md	Reddit ads, subreddit targeting, Promoted Posts, Reddit advertising
tiktok-ads	skills/paid-ads/tiktok-ads.md	TikTok ads, Spark Ads, TikTok creative, video ads younger audience
youtube-ads	skills/paid-ads/youtube-ads.md	YouTube ads, TrueView, Bumper ads, video ad campaign
app-ads	skills/paid-ads/app-ads.md	app install ads, Google App Campaigns, Apple Search Ads, CPI, UAC
ctv-ads	skills/paid-ads/ctv-ads.md	CTV, OTT, streaming TV ads, Hulu, Roku, connected TV advertising
display-ads	skills/paid-ads/display-ads.md	display ads, banner ads, programmatic display, ad network, CPM
native-ads	skills/paid-ads/native-ads.md	native ads, Taboola, Outbrain, content recommendation, sponsored content
directory-listing-ads	skills/paid-ads/directory-listing-ads.md	G2 ads, Capterra ads, Taaft sponsored, directory paid placement
paid-ads-strategy	skills/strategies/paid-ads.md	paid ads strategy, channel selection, ad budget, when to use ads, ROAS

Pages — Brand

Skill	Path	Key triggers
home-page	skills/pages/brand/home.md	homepage, home page, website homepage, homepage design
about-page	skills/pages/brand/about.md	about page, about us, company story, team page
contact-page	skills/pages/brand/contact.md	contact page, contact form, get in touch page

Pages — Content

Skill	Path	Key triggers
blog-page	skills/pages/content/blog.md	blog page, blog index, blog listing, article list page
article-page	skills/pages/content/article.md	blog post, article page, editorial content, post template
faq-page	skills/pages/content/faq.md	FAQ page, frequently asked questions, FAQ section
docs-page	skills/pages/content/docs.md	documentation page, docs, product docs, help center
features-page	skills/pages/content/features.md	features page, product features, feature list, feature comparison
glossary-page	skills/pages/content/glossary.md	glossary, glossary page, terms dictionary, definitions page
resources-page	skills/pages/content/resources.md	resources page, resource hub, content library, resource center
tools-page	skills/pages/content/tools.md	tools page, free tools, tool directory, calculator page
template-page	skills/pages/content/template-page.md	template page, page template, programmatic page template
api-page	skills/pages/content/api.md	API page, API docs page, API reference page, developer page

Pages — Marketing

Skill	Path	Key triggers
landing-page	skills/pages/marketing/landing-page.md	landing page, PPC landing page, conversion page, lead capture page
pricing-page	skills/pages/marketing/pricing.md	pricing page, pricing table, pricing tiers, plans page
alternatives-page	skills/pages/marketing/alternatives.md	alternatives page, competitor alternative, vs page, best alternative to
use-cases-page	skills/pages/marketing/use-cases.md	use cases page, use case, how it's used, use case examples
solutions-page	skills/pages/marketing/solutions.md	solutions page, solution for X, solutions by role/industry
integrations-page	skills/pages/marketing/integrations.md	integrations page, integration directory, connects with
customer-stories	skills/pages/marketing/customer-stories.md	customer stories, case studies, testimonial page, success stories
products-page	skills/pages/marketing/products.md	products page, product catalog, product listing, product directory
services-page	skills/pages/marketing/services.md	services page, our services, service offering, service detail
affiliate-program-page	skills/pages/marketing/affiliate-program.md	affiliate program page, become an affiliate, partner program page
migration-page	skills/pages/marketing/migration.md	migration page, switch from X, migrate from competitor
category-pages	skills/pages/marketing/category-pages.md	category page, category landing, taxonomy page, hub page
contest-page	skills/pages/marketing/contest.md	contest page, giveaway page, sweepstakes, competition page
download-page	skills/pages/marketing/download.md	download page, app download, get the app, download CTA

Pages — Legal

Skill	Path	Key triggers
privacy-policy	skills/pages/legal/privacy.md	privacy policy, data privacy, GDPR, CCPA, privacy notice
terms-of-service	skills/pages/legal/terms.md	terms of service, ToS, terms and conditions, user agreement
cookie-policy	skills/pages/legal/cookie-policy.md	cookie policy, cookie consent, cookie notice, GDPR cookies
refund-policy	skills/pages/legal/refund.md	refund policy, return policy, money back guarantee
shipping-policy	skills/pages/legal/shipping.md	shipping policy, delivery policy, shipping rates
legal-page	skills/pages/legal/legal.md	legal page, legal notices, disclaimer, legal hub

Pages — Utility

Skill	Path	Key triggers
404-page	skills/pages/utility/404.md	404 page, error page, not found page, broken link page
careers-page	skills/pages/utility/careers.md	careers page, jobs page, we're hiring, open positions
changelog-page	skills/pages/utility/changelog.md	changelog, release notes, what's new, version history
status-page	skills/pages/utility/status.md	status page, system status, uptime page, incident page
signup-login-page	skills/pages/utility/signup-login.md	signup page, login page, register page, auth page
feedback-page	skills/pages/utility/feedback.md	feedback page, feature request, send feedback, user feedback
disclosure-page	skills/pages/utility/disclosure.md	disclosure page, affiliate disclosure, sponsored content disclosure

Components — Branding

Skill	Path	Key triggers
hero-section	skills/components/branding/hero.md	hero section, hero banner, above the fold, hero headline
logo	skills/components/branding/logo.md	logo, logomark, wordmark, logo design, brand logo
favicon	skills/components/branding/favicon.md	favicon, site icon, tab icon, browser icon, apple touch icon
brand-visual	skills/components/branding/brand-visual.md	brand visual, visual identity, brand style guide, color palette, typography

Components — Conversion

Skill	Path	Key triggers
cta	skills/components/conversion/cta.md	CTA, call to action, button copy, CTA button, conversion button
testimonials	skills/components/conversion/testimonials.md	testimonials, reviews section, social proof, customer quotes
trust-badges	skills/components/conversion/trust-badges.md	trust badges, trust signals, security badges, certifications
newsletter-signup	skills/components/conversion/newsletter-signup.md	newsletter signup, email capture, subscribe form, email opt-in
popup	skills/components/conversion/popup.md	popup, modal, exit-intent popup, overlay, lightbox

Components — Navigation

Skill	Path	Key triggers
navigation-menu	skills/components/navigation/navigation-menu.md	navigation menu, nav bar, main menu, header navigation
footer	skills/components/navigation/footer.md	footer, site footer, footer links, footer design
breadcrumb	skills/components/navigation/breadcrumb.md	breadcrumb, breadcrumb trail, breadcrumb schema, breadcrumb navigation
sidebar	skills/components/navigation/sidebar.md	sidebar, sidebar navigation, side nav, sticky sidebar
toc	skills/components/navigation/toc.md	table of contents, TOC, page navigation, jump links, anchor links

Components — Layout & Utility

Skill	Path	Key triggers
card	skills/components/layout/card.md	card component, content card, feature card, pricing card
carousel	skills/components/layout/carousel.md	carousel, image slider, content slider, slideshow
grid	skills/components/layout/grid.md	grid layout, content grid, CSS grid, photo grid
list	skills/components/layout/list.md	list component, feature list, icon list, checklist component
masonry	skills/components/layout/masonry.md	masonry layout, Pinterest layout, masonry grid
tab-accordion	skills/components/content/tab-accordion.md	tabs, accordion, tab component, expandable section
social-share	skills/components/utility/social-share.md	social share, share buttons, share widget, share links
top-banner	skills/components/utility/top-banner.md	top banner, announcement bar, sticky banner, notification bar
url-slug	skills/components/utility/url-slug.md	URL slug, slug generator, URL-friendly string

Marketing Channels

Skill	Path	Key triggers
email-marketing	skills/channels/email-marketing.md	email marketing, email campaign, newsletter, drip campaign, email list
affiliate	skills/channels/affiliate.md	affiliate marketing, affiliate program, affiliate channel, commission
influencer	skills/channels/influencer.md	influencer marketing, influencer outreach, creator partnership
referral	skills/channels/referral.md	referral program, refer-a-friend, word-of-mouth, referral channel
directories	skills/channels/directories.md	directory submission, product directories, Taaft, G2, listing sites
pr	skills/channels/pr.md	PR, public relations, press release, media outreach, earned media
community-forum	skills/channels/community-forum.md	community forum, online community, forum marketing
creator-program	skills/channels/creator-program.md	creator program, content creator, UGC program, creator partnership
egc	skills/channels/egc.md	EGC, employee-generated content, employee advocacy, internal creators
education-program	skills/channels/education-program.md	education program, training, educational content, learning program
distribution-channels	skills/channels/distribution-channels.md	distribution channels, channel mix, go-to-market channels, multi-channel

Platforms

Skill	Path	Key triggers
reddit	skills/platforms/reddit.md	Reddit marketing, subreddit, Reddit community, Reddit strategy
linkedin	skills/platforms/linkedin.md	LinkedIn marketing, LinkedIn content, LinkedIn growth, company page
tiktok	skills/platforms/tiktok.md	TikTok marketing, TikTok content, TikTok strategy, TikTok organic
youtube	skills/platforms/youtube.md	YouTube marketing, YouTube channel, YouTube organic, video SEO
x	skills/platforms/x.md	X marketing, Twitter marketing, X growth, Twitter strategy
medium	skills/platforms/medium.md	Medium, Medium publishing, Medium SEO, Medium distribution
github	skills/platforms/github.md	GitHub SEO, GitHub marketing, README optimization, GitHub profile
pinterest	skills/platforms/pinterest.md	Pinterest marketing, Pinterest SEO, Pinterest pins, Pinterest strategy
grokipedia	skills/platforms/grokipedia.md	Grokipedia, Grok AI, AI encyclopedia, Grokipedia SEO

Marketing Strategies

Skill	Path	Key triggers
cold-start-strategy	skills/strategies/cold-start.md	cold start, first users, seed users, 0 to 1, Product Hunt launch
gtm-strategy	skills/strategies/gtm.md	go-to-market, GTM strategy, GTM plan, market entry strategy
product-launch-strategy	skills/strategies/product-launch.md	product launch, launch strategy, launch plan, launch checklist
branding-strategy	skills/strategies/branding.md	branding strategy, brand building, brand positioning, brand identity
brand-protection	skills/strategies/brand-protection.md	brand protection, brand monitoring, brand trademark, brand defense
content-marketing-strategy	skills/strategies/content-marketing.md	content marketing strategy, blog strategy, content-led growth
indie-hacker-strategy	skills/strategies/indie-hacker.md	indie hacker, bootstrapped, Build in Public, first 100 users, solo founder
pmf-strategy	skills/strategies/pmf.md	product-market fit, PMF, PMF signals, retention, NPS, churn
growth-funnel	skills/strategies/growth-funnel.md	growth funnel, AARRR, acquisition funnel, activation, retention funnel
conversion-strategy	skills/strategies/conversion.md	conversion strategy, CRO strategy, conversion rate optimization, A/B testing
retention-strategy	skills/strategies/retention.md	retention strategy, churn reduction, customer retention, LTV improvement
integrated-marketing	skills/strategies/integrated-marketing.md	integrated marketing, omnichannel, multi-channel strategy, IMC
geo-strategy	skills/strategies/geo.md	GEO, AI search optimization, AI overview, generative engine optimization
localization-strategy	skills/strategies/localization.md

Analytics

Skill	Path	Key triggers
analytics-tracking	skills/analytics/tracking.md	analytics tracking, GA4, Google Analytics, event tracking, GTM, pixel
google-search-console	skills/analytics/google-search-console.md	Google Search Console, GSC, search performance, clicks impressions
seo-monitoring	skills/analytics/seo-monitoring.md	SEO monitoring, rank tracking, ranking changes, SERP monitoring
traffic-analytics	skills/analytics/traffic.md	traffic analysis, traffic sources, session data, traffic report
ai-traffic	skills/analytics/ai-traffic.md	AI traffic, ChatGPT referrals, Perplexity traffic, AI search traffic

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Multi-Skill Workflows

For complex tasks, chain skills in this order:

Full SEO audit: seo-strategy → site-crawlability → indexing → robots-txt → xml-sitemap → canonical-tag → core-web-vitals → title-tag → meta-description → schema-markup → keyword-research → content-strategy

New product launch: cold-start-strategy → gtm-strategy → product-launch-strategy → landing-page → pricing-page → copywriting → analytics-tracking

New website from scratch: website-structure → home-page → about-page → pricing-page → blog-page → seo-strategy → robots-txt → xml-sitemap → title-tag → meta-description

Paid ads campaign: paid-ads-strategy → [platform]-ads → landing-page → copywriting → analytics-tracking

Content SEO push: keyword-research → content-strategy → content-optimization → eeat-signals → internal-links → schema-markup

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Source: BigY0shi/super-skills — distributed by TomeVault.