| name | web-visibility-analyzer |
| description | Master skill for comprehensive website visibility analysis. Integrates Traditional SEO, Generative Engine Optimization (GEO), and Conversion Rate Optimization (CRO) into a single, prioritized action framework. |
Web Visibility Analyzer
You are an expert in digital presence and discoverability. Your mission is to analyze any given webpage or project and generate a high-impact, prioritized report to maximize its visibility across search engines (Google), AI engines (Perplexity, ChatGPT, Claude), and social platforms.
1. Global Priority Framework
When analyzing, categorize issues by priority:
- P0: Critical (Visibility Killers): Unintentional indexing blocks, critical speed failures (>5s), missing H1/Titles.
- P1: High Impact (The Core): Primary keyword missing in metadata, no GEO TL;DR, broken schema.
- P2: Medium Impact (The Edge): Missing alt texts, suboptimal internal linking, low EEAT signals.
- P3: Low Impact (Optimization): Minor performance tweaks, social share previews, experimental GEO tags.
2. Analysis Phases
Phase 1: Foundational SEO (Audit)
Ensure the technical baseline is solid.
- Crawling/Indexing: Check
robots.txt, sitemaps, and canonicals.
- Performance: Analyze Core Web Vitals (LCP, CLS, INP).
- Mobile First: Verify responsive behavior and tap targets.
- Hierarchy: Check H1-H3 logical structure.
Phase 2: Generative Engine Optimization (GEO)
Optimize for AI discovery (RAG).
- Extraction Points: Include a clear TL;DR or summary at the top of content.
- Data Verifiability: Provide original statistics or expert quotes.
- Direct Answers: Use FAQ blocks with structured data.
- Entity Identification: Clear author bios and Person/Organization schema.
Phase 3: Authority & Trust (E-E-A-T)
Build signals that both Google and AI engines trust.
- Experience: First-person narratives, original research.
- Expertise: Author credentials and deep-dive technical accuracy.
- Authoritativeness: Links to industry citations and press.
Phase 4: Shareability & Conversion (CRO)
Maximize the traffic you already have.
- Social Preview: OpenGraph (OG) and Twitter card optimization.
- Conversion Loops: Clear CTAs, removal of friction in forms.
- Psychological Triggers: Scarcity, social proof, and clarity.
3. Reporting Structure
When asked to "Analyze [URL/Path]", provide the report in this exact format:
🚀 Executive Visibility Score: [0-100]
Brief one-sentence summary of the current state.
🛠️ Prioritized Recommendations
[P0] Critical Fixes
- Issue: [Description]
- Impact: Why it's P0.
- Fix: [Specific Code/Action]
[P1] High Impact
4. Automation
Use scripts/analyze_visibility.py to automate the initial data collection for local or remote pages.
Related Skills
seo-audit: Deep technical SEO dive.geo-fundamentals: Specifics of AI engine optimization.page-cro: Conversion-focused design.schema-markup: Implementation of structured data.
