| name | editorial-share-and-social-cards |
| description | Use when promoting editorial content on social. Share cards (OG images + Twitter cards) carry brand identity into social platforms.
|
Editorial Share and Social Cards
Share cards = brand on social. Custom OG image per article: title, brand mark, illustration. Drives click-through.
Social card patterns
Twitter Card meta tags:
<meta name='twitter:card' content='summary_large_image'>
<meta name='twitter:title' content='Article Title'>
<meta name='twitter:description' content='Article description'>
<meta name='twitter:image' content='https://...og-image.png'>
OG meta tags:
<meta property='og:type' content='article'>
<meta property='og:title' content='Article Title'>
<meta property='og:description' content='Article description'>
<meta property='og:image' content='https://...og-image.png'>
<meta property='og:url' content='https://...'>
Article-level OG image
Per-article OG image patterns:
- Title + brand mark — text-based, programmatically generated
- Article photography — featured image cropped to 1200×630
- Topic illustration — branded illustration matching article topic
- Quote pull — pull-quote rendered as image
- Dynamic — Cloudflare Worker generates per request
Optimization tips
- File size <500KB (faster sharing)
- PNG for text, JPG for photo
- Test on Twitter, Facebook, LinkedIn previews
- Validate via Twitter Card Validator + Facebook Sharing Debugger
- Update meta on edit + cache-bust query param
Where this fits in the X3 empire
Used for CardPrepAI article promotion.