Protect the sending asset on Apollo: mailbox health, warmup, volume limits, bounce and incident response, sending schedule. Use before launching and whenever deliverability looks off.
The last mile: enroll a graded list into a built (inactive) sequence, get a human to approve activation, and pull contacts on complaint or bad fit. Use to take an Apollo sequence live safely.
Turn a business and its ICP into a real Apollo search, a shared profile.yaml, and one to three custom scoring signals, validated on a sample. Use to define who to target on Apollo before building a list.
Build a clean, enriched, graded lead list on Apollo: paginated search, dedupe, credit-aware enrichment, scoring signals, email verification, then grade. Use to build the full prospect list after the ICP is set.
The four ways to run Apollo headless and how to choose: MCP (typed tools, results always through context), the apollo CLI binary (disk output, common filters), REST authenticated with the CLI's own OAuth token (full MCP filter surface WITH disk output, no API…
Write a 3-step, 2-variation cold email sequence matched to the persona (ATL or BTL) and build it in Apollo as an inactive draft. Use to write and create outbound sequences on Apollo.
Find the reason to reach out now. Offer-fit signal discovery, not a universal heat score. Use to identify and act on buying signals for a specific offer on Apollo.
Build one readable brief.md capturing the business: identity, offer, who buys and why, objections, proof, and voice. The narrative context layer every other skill reads. Use before ICP work, when copy comes out generic, or when the business changes.