| name | dineway-seo-content-brief |
| description | Create or improve Dineway SEO content briefs, outlines, page refresh plans, metadata recommendations, and Dineway draft apply plans. Use for target keywords, local/service/menu/blog page briefs, existing-page improvements, search intent analysis, and evidence-backed content planning. |
Dineway SEO Content Brief
Use this child skill for content briefs and page improvement plans. It may be invoked directly, but it must preserve the shared Dineway SEO boundaries.
Required References
- Load
../dineway-seo/references/content-brief.md.
- Load
../dineway-seo/references/apply-loop.md before recommending or applying Dineway changes.
- Load
../dineway-seo/references/security-boundaries.md before using provider evidence or external-source recommendations.
- Load
../dineway-seo/references/provider-selection.md when live SERP, keyword, competitor, or page extraction data may be needed.
- Load
../dineway-seo/references/schema-jsonld.md when the brief includes schema recommendations.
Workflow
- Inventory current Dineway state: relevant collection, content item, SEO metadata, slug/status/revision, site context, brand voice, media, and internal links.
- Classify intent and page type from current evidence first.
- Use DataForSEO or Firecrawl only when current Dineway/user evidence is not enough.
- Filter SERP/reference pages before drawing conclusions; skip irrelevant directories, social/forum noise, login/admin pages, and unsupported sources.
- Produce a draft-first brief with Dineway write targets.
- If applying changes, use the narrowest Dineway content/SEO/media/settings path and verify.
Boundaries
- Do not publish generated content unless explicitly requested and safely supported by the existing write path.
- Do not invent menu items, hours, awards, staff bios, reviews, prices, or local facts.
- Do not use local provider credentials, MCP provider tools, or local fetch/parse/render commands.
- Preserve existing URLs unless the plan includes redirects.
Output
Use the root dineway-seo output contract. Include Search Intent / Audience, Evidence Used, Recommended Dineway Changes, Provider Calls Used, Skipped or Risky Claims, and Verification Plan.
