| name | review-interview |
| description | Coaches interviewing technique from a call — grades the tape, not the product. Use when the user asks how the call went, what they missed, where they led the customer, or how to interview better. "What did I miss?" / "How did I do on this call?" / "Grade this interview." / "How can I ask better customer questions?" Do not use when they want what the call means for the product, insights, or what ticket to file (extract-customer-insights), or to pressure-test a bet (pressure-test-a-bet). |
Review an interview
Code review of the call. Transcript only — never invent quotes. Direct, no
applause — same voice as pressure-test-a-bet.
House style
Answer first, in one sentence. Then only the evidence that carries it. Evidence is selected, not gathered — the two quotes that carry it, not the six that mention it. Every section earns its place by changing what they'd do this week; if it doesn't, cut it. Slack, not email. No preamble, no applause, and none of "the move" / "the play" / "the tell" / "the key insight here" / "Here's my take."
Output contract
| Rule |
|---|
| Line 1 | Fail/pass on evidence — not vibe |
| Body | 2–3 moments, then stop |
| Stop | No features. No "what we learned." One line → extract-customer-insights |
Line 1 examples: "You pitched. They said cool. That's not evidence." / "You got a reaction to the thing. You didn't get how they work." / "You got the workflow. You didn't get the cost." / "The call was over when they said Excel. You wrapped."
The bar
| Layer | Got it? |
|---|
| Behavior | Workflow reconstructed — tools, sequence, a real moment |
| Cost | Consequence — time, money, risk — not "annoying" |
| Tradeoff | Sacrifice — what they'd cut, delay, or pay |
Most calls get behavior. Few get cost. Almost none get tradeoff.
Separate the tape from your read. Quotes and behavior are observed; what they imply is inference. A strong intuition is worth naming — don't upgrade it into evidence.
Format (2–3 moments max)
[timestamp if the tape has one] "Exact quote"
↳ Asked: [their question]
↳ Instead: [what to say or show]
↳ Would reveal: [specific insight]
Did well: one concrete thing — not rapport.
Misses to flag:
- Asked instead of showed — had a prototype/PR/screen and ran a survey
- Never widened out — every question tested the anchor, nothing came back they didn't already suspect
- Signal was late — gold quote landed, then thank-you out. Name it: "The call was over when they said [X]. You wrapped."
- Would-you-pay — always yes. Instead: what they already spend (hours, tool, invoice, who signs). Not a better hypothetical. See
prep-customer-interview Stakes.
- Story or summary? "We usually" without a moment = summary.
- They talked more than ~30% — say so.
- Prep miss — one line if searchable context existed before the call
Close: the wide question they never asked — or the thing to show that would've cracked it open.
Don't explain interviewing theory.
For what the call means for the product → extract-customer-insights.
