| Foundation | Feeling-First Brief | Feeling target, user memory, creative constraints, and execution brief | You need the emotional promise before design, copy, prototype, or launch. |
| Foundation | Memorable Feature Ad | Feature ad, demo script, story beats, and shot list | A feature needs to be sold as an idea, not shown as static mockups. |
| Foundation | Emotional Onboarding | First-run journey with feeling beats, pacing, and memorable moments | The first experience must set the stage for the whole product. |
| Foundation | Design Residue Audit | Memorability audit, failure diagnosis, and priority fixes | An existing product, page, prototype, or campaign feels forgettable. |
| Practitioner | Delight Moment Map | Surprise, humor, charm, and signature moment plan | The product needs moments people notice without turning into a gimmick. |
| Practitioner | Prototype the Feeling | Video/prototype presentation plan with context, pacing, and emotional weight | You need people to understand and feel a product idea quickly. |
| Practitioner | Single-Purpose App Scope | Scope guardrails, feature rejection rules, and charm plan | A simple product is at risk of becoming bloated or anonymous. |
| Practitioner | Tactile Detail Pass | Motion, sound, icon, copy, default, and sensory detail improvements | The product works but lacks hand-feel, warmth, or personality. |
| Practitioner | Creative Thinking Sprint | Memorable product ideas from constraints, emotion prompts, and small weirdness | You need better product ideas than obvious feature lists. |
| Stacking | Memorable Product Launch | Launch narrative, video, landing beats, social posts, and release moment | You need a launch people understand, feel, and remember. |
| Stacking | Agent Experience Design | Agent workflow UX audit and upgrade plan | A workflow or skill should feel clearer, more human, and more memorable. |
| Stacking | Creative Council | Multi-expert sprint combining Rafa with existing creative, copy, taste, naming, and video skills | You need top-tier creative output across product, story, memory, and launch. |