| name | Curating backlinks for a post |
| description | Finds and recommends existing blog posts as internal backlinks for a post at the final draft stage. Use when a draft is nearly complete and needs internal links to related published content. |
Curating backlinks for a post
Introduction
Backlinks are very important for a blog as it allows Houfu to continue to make use of work
he has already done in news ways, inform readers of related content so that they can increase the
value of reading my blog, and apparently some SEO thing.
Process
- Read the post and its pitch to get a clear understanding of what the post is about and its structure.
- Generate some search terms.
- Use the
ghost_search MCP tool to search for relevant posts. Run multiple searches in parallel with different terms. When searching, always get a summary or excerpt of the post (use ghost_post_get with a slug if needed for more detail).
- Aim for about 3 relevant posts. If necessary, limit the number of related posts to 5 posts.
- Append
?ref={referring-post-slug} to every internal backlink URL (the slug of the post the link sits in, not the target). Example: a link inside 2026-predictions-six-month-update becomes https://www.alt-counsel.com/target-post/?ref=2026-predictions-six-month-update. This lets Houfu attribute internal traffic to the referring post in Ghost analytics.
- Present your report to your human partner in the form of a table. For each related post, create a row with the columns, "Post title", "Relevance", "Link", and "Where to put this".
Tips
- It may be necessary to search the blog again if your initiate search does not uncover enough results. However, give up after 10 searches even if there are not enough results.
- Try to distribute backlinks throughout the post. Don't crowd links in the "story so far" section of a post, if there is one.
