| name | crosspost |
| description | Distribute content across X, LinkedIn, Threads, and Bluesky with platform-specific adaptations -- never post identical content cross-platform. |
| origin | ECC |
Crosspost
Distribute content across X, LinkedIn, Threads, and Bluesky with platform-specific adaptations.
When to Use
- Posting content to multiple social platforms
- Adapting a single message for different platform conventions
- Distributing announcements, launches, or updates cross-platform
Core Rule
Never post identical content cross-platform. Each platform gets a native adaptation.
Platform Specifications
| Platform | Char Limit | Notes |
|---|
| X | 280 (4000 Premium) | Minimal hashtags, supports images and video |
| LinkedIn | 3000 | 3-5 hashtags, links don't count toward length |
| Threads | 500 | Separate link attachment, conversational tone |
| Bluesky | 300 | Community-oriented, uses feeds instead of hashtags |
Workflow
- Create source content identifying the core message
- Identify target platforms by priority
- Adapt content per platform conventions
- Post to the primary platform first
- Stagger secondary platform posts with 30-60 minute gaps
Quality Checklist
Before posting, verify that each version:
- Reads naturally for that platform
- Respects length limits
- Matches platform conventions
- Includes appropriately sized media
