unit-economics

name	unit-economics
description	Calculate CAC, LTV, margins, payback period, and cohort analysis. Use when evaluating business model sustainability or optimizing growth efficiency.
domain	mindset
author	oyi77
license	Apache-2.0
subdomain	mindset
tags	["economics","mindset","personal-development","soft-skills","unit"]
version	1.0.0

Unit Economics

Overview

Mindset skill for unit economics. Builds capability through deliberate practice and structured frameworks.

Anti-Rationalization Table

Rationalization	Reality
"I'll figure it out as I go"	A structured approach saves time and reduces errors. Follow the workflow in this skill rather than improvising.
"I already know this topic"	Familiarity breeds shortcuts. Use the checklist to verify you haven't missed critical steps.
"This doesn't apply to my situation"	The patterns here generalize across contexts. Adapt, don't skip — the underlying principles hold.
"One more tool will fix it"	Adding complexity rarely solves process gaps. Master the core workflow first.

When to Use

Trigger phrases:

• "unit economics"

• "Evaluating business model sustainability"

• "Deciding whether to scale go-to-market"

• "Optimizing pricing, retention, or acquisition"

• Evaluating business model sustainability

• Deciding whether to scale go-to-market

• Optimizing pricing, retention, or acquisition

• Investor diligence or board reporting

• When NOT to use: Pre-revenue (focus on PMF first), or non-profit models

When NOT to Use

• When the situation requires professional counseling or therapy
• For high-stakes decisions that need expert judgment
• When the skill conflicts with cultural or personal values

Core Principles

• Start small — Begin with manageable unit economics practices and build incrementally
• Be consistent — Daily practice beats occasional intense effort
• Track progress — Measure improvement to maintain motivation
• Reflect regularly — Review what's working and adjust your approach

Daily Practice

1. Morning intention — Set a specific unit economics goal for the day
2. Active practice — Apply unit economics techniques during real situations
3. Evening reflection — Review the day's unit economics moments and lessons learned
4. Journal entry — Record insights, wins, and areas for improvement

Frameworks

• OODA Loop — Observe, Orient, Decide, Act — for rapid unit economics decision cycles
• PDCA Cycle — Plan, Do, Check, Act — for iterative unit economics improvement
• After-Action Review — What happened? Why? What to improve?
• Deliberate Practice — Focused effort on specific unit economics weaknesses

Common Pitfalls

• Perfectionism — Waiting for ideal conditions instead of starting now
• Inconsistency — Practicing sporadically instead of building a routine
• Isolation — Not seeking feedback or accountability partners
• Overwhelm — Trying to improve everything at once instead of focusing

Resources

• Keep a unit economics journal for tracking progress
• Find an accountability partner or mentor
• Set weekly unit economics challenges with measurable outcomes
• Review and adjust your approach monthly

# Daily Practice Template

## Morning (5 min)
- Set intention for the day
- Review top 3 priorities

## During the day
- Practice the skill in real situations
- Note moments of success and struggle

## Evening (5 min)
- Reflect: What worked? What did not?
- Log one lesson learned

Process

1. Prepare — Gather requirements, verify prerequisites, set up environment
2. Execute — Run unit economics workflow with configured parameters
3. Verify — Validate output meets requirements, document results

Verification

• All steps executed successfully
• Results validated against acceptance criteria
• Error handling tested with edge cases
• Documentation updated with findings