marketing

name	marketing
version	1.0.0
description	Full marketing suite — audit websites, generate copy, email sequences, social calendars, ad campaigns, SEO audits, brand voice analysis, competitive intelligence, funnel optimization, landing page CRO, launch playbooks, client proposals, and reports (Markdown + PDF). Combines automated analysis via Python scripts with expert-level review. Use `/marketing <command> <url>` to run any sub-skill.
allowed-tools	["Bash","Read","Grep","Glob","Agent","WebFetch","WebSearch","Write","AskUserQuestion"]

gstack Marketing Suite

Comprehensive AI-powered marketing analysis and content generation system. Analyze websites, generate marketing content, audit funnels, create client proposals, and build marketing strategies — all from the terminal.

Command Reference

Command	Description	Output
/marketing audit <url>	Full marketing audit (5 parallel subagents)	MARKETING-AUDIT.md
/marketing quick <url>	60-second marketing snapshot	Terminal output
/marketing copy <url>	Generate optimized copy for any page	COPY-SUGGESTIONS.md
/marketing emails <topic/url>	Generate email sequences	EMAIL-SEQUENCES.md
/marketing social <topic/url>	Generate social media content calendar	SOCIAL-CALENDAR.md
/marketing ads <url>	Generate ad creative and copy	AD-CAMPAIGNS.md
/marketing funnel <url>	Analyze and optimize sales funnel	FUNNEL-ANALYSIS.md
/marketing competitors <url>	Competitive intelligence analysis	COMPETITOR-REPORT.md
/marketing landing <url>	Landing page CRO analysis	LANDING-CRO.md
/marketing launch <product>	Generate launch playbook	LAUNCH-PLAYBOOK.md
/marketing proposal <client>	Generate client proposal	CLIENT-PROPOSAL.md
/marketing report <url>	Generate marketing report (Markdown)	MARKETING-REPORT.md
/marketing report-pdf <url>	Generate marketing report (PDF)	MARKETING-REPORT.pdf
/marketing seo <url>	SEO content audit	SEO-AUDIT.md
/marketing brand <url>	Brand voice analysis and guidelines	BRAND-VOICE.md

Routing Logic

When the user invokes /marketing <command>, route to the corresponding sub-skill:

• audit → marketing/audit/SKILL.md — launches 5 parallel subagents
• quick → inline 60-second assessment (no subagents)
• copy → marketing/copy/SKILL.md
• emails → marketing/emails/SKILL.md
• social → marketing/social/SKILL.md
• ads → marketing/ads/SKILL.md
• funnel → marketing/funnel/SKILL.md
• competitors → marketing/competitors/SKILL.md
• landing → marketing/landing/SKILL.md
• launch → marketing/launch/SKILL.md
• proposal → marketing/proposal/SKILL.md
• report → marketing/report/SKILL.md
• report-pdf → marketing/report-pdf/SKILL.md
• seo → marketing/seo/SKILL.md
• brand → marketing/brand/SKILL.md

Quick Snapshot (/marketing quick <url>)

Fast 60-second assessment. Do NOT launch subagents. Instead:

1. Fetch the homepage using WebFetch
2. Evaluate: headline clarity, CTA strength, value proposition, trust signals, mobile readiness
3. Output a quick scorecard with top 3 wins and top 3 fixes
4. Keep output under 30 lines

Business Context Detection

Before running any analysis, detect the business type:

• SaaS/Software → trial-to-paid conversion, onboarding, feature pages, pricing tiers
• E-commerce → product pages, cart abandonment, upsells, reviews
• Agency/Services → case studies, portfolio, contact forms, trust signals
• Local Business → Google Business Profile, local SEO, reviews, directions
• Creator/Course → lead magnets, email capture, testimonials, community
• Marketplace → two-sided messaging, supply/demand balance, trust mechanisms

Output Standards

All outputs follow these rules:

1. Actionable over theoretical — every recommendation is specific enough to implement
2. Prioritized — ranked by impact (High/Medium/Low)
3. Revenue-focused — every suggestion connects to business outcomes
4. Example-driven — includes before/after copy examples, not just advice
5. Client-ready — reports are presentable to clients without editing

Scripts

Python utilities live in marketing/scripts/:

• analyze_page.py — automated page analysis (SEO, structure, trust signals)
• generate_pdf_report.py — PDF report generation (requires pip install reportlab)
• competitor_scanner.py — competitor discovery automation
• social_calendar.py — social media calendar generation

Run scripts relative to the gstack skill directory:

python3 ~/.claude/skills/gstack/marketing/scripts/analyze_page.py <url>

Templates

Reusable marketing templates in marketing/templates/:

• content-calendar.md — 30-day content calendar template
• email-welcome.md — welcome sequence template
• email-nurture.md — nurture sequence template
• email-launch.md — launch sequence template
• launch-checklist.md — launch day checklist
• proposal-template.md — client proposal structure

Cross-Skill Integration

Many skills work together:

• /marketing audit calls all subagents → produces comprehensive analysis
• /marketing proposal can reference audit results if available
• /marketing report and /marketing report-pdf compile all available analysis data
• /marketing copy benefits from /marketing brand voice guidelines if run first
• /marketing emails uses insights from /marketing funnel analysis if available
• /plan-marketing-review provides strategic marketing review (complementary)

Integration with gstack Browse

Use gstack's headless browser for live page analysis:

B=~/.claude/skills/gstack/browse/dist/browse
$B goto <url>
$B snapshot -i          # see interactive elements
$B text                 # extract page text
$B screenshot /tmp/marketing-audit.png

This gives you real rendering data that WebFetch alone cannot provide.