listing-quality-audit

name

listing-quality-audit

description

Run SellerApp's Listing Quality Index (LQI) across an ASIN portfolio (up to 100 ASINs per request) to surface section-level issues — title, bullets, description, images, videos, Q&A, ratings, reviews. Outputs a triage list ranked by lowest score. Use when running `listing-quality-audit {ASIN1,ASIN2,...}`, when onboarding a new client (LQI sweep across catalog), or when picking which ASINs need urgent fixes.

listing-quality-audit — Portfolio LQI Sweep

LQI scores every section of a listing against Amazon best practices, returning a numeric score per section + an overall total. Best for onboarding a new client with a 20-100 ASIN catalog: surface the worst offenders fast.

Invocation

listing-quality-audit {ASIN1,ASIN2,B0...}
listing-quality-audit --portfolio={path-to-asin-list.csv}
listing-quality-audit {ASIN}  # single-ASIN deep dive

Output

/tmp/cro-research/lqi-audit-{date}.md — sortable triage list + per-ASIN section detail for the bottom 5.

Tools Used

n8n MCP wrapper.

Step	Tool	Purpose
Schedule	LQI request endpoint	Submits batch — returns request_id
Poll	Fetch_LQI-Report (poll until complete)	Retrieve results — ~5-10 min for 100 ASINs

Phase 1 — Submit

Batch request for all ASINs (max 100 per call). Save the request_id.

Phase 2 — Poll

Poll Fetch_LQI-Report with request_id every 60s. Show user a wait estimate.

Phase 3 — Parse

For each ASIN, parse the 8 LQI sections:

1. Title Analysis
2. Bullet Points Analysis
3. Description Analysis
4. Image Analysis
5. Videos Analysis
6. Q&A Analysis
7. Ratings Analysis
8. Review Analysis

Each has its own score. Total = aggregate.

Phase 4 — Build Triage List

Sort ASINs by total score (ascending = worst first). For the bottom 5:

• List the 2-3 weakest sections
• Cross-reference with 04-data-analysis/metric-to-action-framework.md to suggest the right fix:
  • Low Image Analysis → main-image-pipeline or lifestyle-stack-generator
  • Low Title/Bullet → copy-split-test
  • Low Q&A → rufus-answer-pack
  • Low Reviews → cannot fix directly; flag for review-velocity work

Phase 5 — Output

# Listing Quality Audit — Portfolio

**Date:** {date} | **ASINs scanned:** {N} | **Avg score:** {score} | **Median:** {score}

## Data Sources

| Source | Records | Status |
|---|---|---|
| LQI scheduled | {N} ASINs | ✅ |
| Reports retrieved | {N} | ✅ |

## Portfolio Triage (sorted, worst first)

| Rank | ASIN | Title | Total | Title | Bullets | Desc | Images | Video | Q&A | Ratings | Reviews | Recommended Fix |
|------|------|-------|-------|-------|---------|------|--------|-------|-----|---------|---------|------------------|
| 1 | B0... | ... | 42/100 | 8 | 4 | 6 | 3 | 0 | 5 | 8 | 8 | `main-image-pipeline` + `aplus-module-generator` |
| 2 | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... |

## Bottom 5 — Detailed View

### 1. {ASIN} — {Title} (LQI {score}/100)

- **Title:** {LQI-flagged issue}
- **Bullets:** {issue}
- **Images:** {issue}
- **Recommended skill chain:** {ordered list}

### 2. ...

## Recommended Workflow

Tackle bottom 5 in score order — each is highest opportunity-size for that catalog. Use `/cro-priority-tracker` to layer in revenue weighting if you have SQP/sessions data.

Reference Files

• Vault: CRO-Knowledge-Base/04-data-analysis/metric-to-action-framework.md
• ~/.claude/skills/cro/sellerapp-api.md (LQI endpoint detail)
• ~/.claude/skills/cro/data-analysis.md (how to combine LQI + revenue for true priority)

Quality Bar

• Every ASIN has all 8 section scores
• Bottom 5 have explicit fix recommendations + skill names
• Triage list sortable (markdown table works in any viewer)
• Wait time clearly communicated to user (LQI is async — 5-10 min for 100 ASINs)

Common Mistakes

• ❌ Treating LQI score as ground truth — it scores compliance, not conversion. A 90 LQI listing can still convert poorly. Pair with sessions/CVR data.
• ❌ Running on 1 ASIN when you have 50 (waste — schedule the batch)
• ❌ Not following up with the actual fixes — the audit is the start, not the end

Auto-Triggers

• User asks "audit our portfolio" / "which ASINs need work" / "LQI sweep"
• New client onboarding workflow
• Quarterly portfolio review