| name | social-content-engine |
| description | Generates a 30-day "Warm Up" content calendar (Tweets, IG Reels ideas, LinkedIn posts). |
Social Content Engine
This skill generates a strategic 30-day content calendar to build an audience before launch.
Input Variables
- [MDS] (Messaging Direction Summary)
- [PERSONA_DATA] (Buyer Persona)
- [PRE_LAUNCH_EMAILS] (Optional: to sync topics)
The Protocol
- Weekly Themes: Assign a theme to each of the 4 weeks (e.g., Pain Awareness, Solution Education, Social Proof, Launch Hype).
- Platform Strategy: Adapt content for:
- Visual (Instagram/TikTok): Reels ideas, carousels.
- Text (Twitter/LinkedIn): Threads, thought leadership, questions.
- Content Mix: Ensure balance:
- 40% Value (Education/Entertainment)
- 30% Connection (Founder story/Behind the scenes)
- 20% Engagement (Polls/Questions)
- 10% Promotion (Signup CTA)
- Daily Plan: Generate specific post ideas with hooks and media descriptions for 30 days.
Output Instructions
Render into templates/social-content-calendar.md.
Integration & Technical Specs
API Specification
- ID:
social-content-engine
- Path:
skills/social-content-engine/templates/social-content-calendar.md
- Context: Part of Social & Community
Data Flow
- Input: Derived from project context and upstream skills.
- Output: Generates
social-content-calendar.md.
CLI Usage
bun scripts/cli.ts activate social-content-engine
