| name | yandex-competitive-analysis |
| description | Analyze competitors and search landscape in Russian/CIS markets using Yandex tools. Finds who ranks for keywords, identifies content gaps, and discovers ranking opportunities. Use when user asks about competitors, who ranks for something, content gaps, or SERP analysis in Russia/CIS. |
Yandex Competitive Analysis
Analyze competitors and find opportunities in Russian and CIS search markets.
Available Tools
mcp__yandex-search__search - Find who currently ranks for target keywords
mcp__yandex-wordstat__top-requests - Understand search volume and related queries
mcp__yandex-wordstat__dynamics - Track if competition is increasing over time
mcp__yandex-wordstat__regions - Find underserved regional markets
mcp__yandex-webmaster__get-popular-queries - Compare user's site performance (requires Webmaster)
mcp__yandex-webmaster__get-summary - Get user's site health metrics (requires Webmaster)
Workflow
- Search landscape: Use
search to find top 10-20 results for target keywords
- Volume analysis: Use
top-requests to understand search demand
- Trend analysis: Use
dynamics to see if market is growing
- Regional opportunities: Use
regions to find high-affinity, underserved regions
- Own position (if Webmaster): Compare user's ranking vs competitors
Analysis Framework
When analyzing competitors:
- Domain authority signals: Identify recurring domains in top positions
- Content patterns: Note content types that rank (articles, products, forums)
- Gap opportunities: Keywords with high volume but weak competition
- Regional gaps: Regions with high affinity but low competition
Output Guidelines
- Adapt output language to match the user's language
- Present competitor domains with their ranking positions
- Highlight content gaps and opportunities clearly
- Provide actionable recommendations
- Include regional opportunities if relevant