| name | business-context |
| description | Provides Business Model Canvas, Value Proposition Canvas, and TAM/SAM/SOM market analysis frameworks. Use when assessing Viability risk, sizing markets, mapping value propositions, conducting competitive analysis, or identifying market gaps. |
Business Context Analysis
Purpose
Select the business evidence and framework needed to change a current Opportunity, Value, or Viability decision.
When to Use Each Framework
| Framework | Use When | Key Output |
|---|
| Business Model Canvas | Understanding or designing the business model | 9-component business model map |
| Value Proposition Canvas | Designing value propositions that match user needs | Customer Profile + Value Map fit |
| Market Analysis | Understanding market size, competition, and trends | Market sizing, competitive positioning |
Read only the selected reference. Extract evidence rather than reproducing the framework:
references/business-model-canvas.md for business-model fit and Viability dependenciesreferences/value-proposition-canvas.md for jobs, pains, gains, and Problem-Solution Fitreferences/market-analysis.md for market size, segmentation, competition, trends, or gaps
Key Principles
- Cite sources for market claims and label estimates or assumptions.
- Revalidate source age only when changed conditions can affect the current decision.
- Cross-check a claim when the decision depends on a contested estimate.
- Stop when additional business context cannot change the Opportunity or risk decision.
