| name | icp-research |
| description | Research a company and score ICP fit. Takes company name/URL, returns structured fit report with trigger signals, pain hypothesis, and recommended sequence angle. |
ICP Research
Research a target company and return a structured ICP fit report.
Define
Takes a company name + URL. Returns: industry, size estimate, tech stack signals,
ICP fit score (1-10), primary pain hypothesis, and recommended outreach angle.
Uses
- Pre-campaign qualification
- Live enrichment during list building
- Deciding which sequence angle to use
Insider Knowledge
- Headcount 20-200 = sweet spot for outbound-heavy GTM
- Job postings for "SDR", "BDR", "sales development" = active pipeline investment
- No CRM listed on their stack = likely using spreadsheets = high pain
- Series A-B = growth pressure, limited headcount, strong use case
- Tech stack: if they use Salesforce but no outreach tool = gap = angle
Format
Company: [name]
Website: [url]
Industry: [industry]
Headcount: [estimate]
Tech Stack Signals: [what you found]
ICP Fit Score: [1-10]
Fit Rationale: [2 sentences — why this score]
Primary Pain Hypothesis: [the thing they're most likely struggling with]
Recommended Angle: [what your first email should lead with]
Red Flags: [anything that should disqualify or deprioritize]
Sources to Check
- Company website (About, Careers, Product pages)
- LinkedIn company page (headcount, job postings, recent hires)
- G2/Capterra reviews (if applicable — what customers say)
- TechSight for tech stack:
techsight [domain]
